Sony PIX is adding to FIFA World Cup Football Fever
‘Sony PIX Football Fever’, which has a robust line-up of Hollywood blockbusters scheduled right after the matches
Date-wise News
Amazon Prime Video & Twitter to Livestream Q&A with Comicstaan cast
Fans can join in the live stream experience by tweeting their questions for the cast with the hashtag #ComicstaanLIVE as part of the live Q&A and join in the conversation.
Viacom18 launches COLORS Tamil HD in Singapore on StarHub
The channel went live on 3rd July 2018, on StarHub with five original fiction series.
Publicis Beehive wins creative duties of Club Factory
Club Factory recently announced Bollywood’s leading star Ranveer Singh and Miss World Manushi Chhillar as its brand ambassadors
Parineeti Chopra features in Nokia 6.1 campaign
This campaign is focused on the millennial generation. The campaign starts with two digital films featuring the actress.
Mirum appoints Manisha Sharma as UK’s Chief Operating Officer
Sharma had been working with the agency as Head of Delivery (London). She joined in October 2016.
Abhishek Chaswal Joins McCann Worldgroup as Executive Creative Director
He has worked with agencies such as Result McCann, Percept, Euro RSCG, Leo Burnett, Cheil and Contract
"Key agenda to build on our iconic brands, expand already extensive distribution footprint"
Rajesh Ramakrishnan, Perfetti Van Melle’s new India MD, on challenges, cult advertising, the new Centre Fresh Mints and the way forward
Dainik Bhaskar National Group Editor, Kalpesh Yagnik passes away
According to reports, 55-year-old Yagnik suffered a massive heart attack at about 10:00 pm on Thursday at his office in Indore
Omnicom gives huge push to data-driven marketing with Omni
Omni, a people-based precision marketing and insights platform, is designed to identify and define personalized consumer experiences at scale across creative, media, CRM
McCann Health fires Global CCO Jeremy Perrott for code of conduct violation
Perrott has become the second big creative leader in two days to be abruptly fired for behavioural violations, after Ogilvy's worldwide CCO Tham Khai Meng
Jose Papa, Managing Director of Cannes Lions Festival, made redundant
His exit comes after a drop in attendees by 20-25% at Cannes this year, claim sources.
End bot mess on Twitter with blue tick, say social media experts
Digital media buyers welcome Twitter's crackdown on bots; believe that the next step is to verify every account on the platform
Handset major Motorola calls for media pitch worth Rs 150 crore
The pitch includes all media duties. The pitch was called a few weeks ago and is now in its last leg.
Experts Applaud India’s Nod For Net Neutrality
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Your access not for sale, big victory for all internet users, say Industry experts
FIFA World Cup 2018: SPNI gets 35 brands on board as finale approaches
According to industry experts, the 10 second ad rate for the quarterfinals to finals has increased to over Rs 8 lakhs from Rs 3 lakhs at the start of the tournament
Marketing tug of war between Amazon India, Netflix heats up
The timing of Netflix and Amazon India's aggressive marketing promotions across different media channels has only made the battle more engaging
Effective Marketing Communication Needs To Be Culturally Relevant: CEO, Hogarth Worldwide
On his recent visit to India, Richard Glasson spoke about the critical elements that define modern marketing communication and the company’s vision for the Indian market
Maggi's tweaked ad recipe - delicious or not?
It's apparent that Maggi is changing the way it speaks to its customers especially with the recent ad to make kitchen space gender-neutral
Baggit Wants Women To Put Their Views On The Table With Its New Campaign
The new TVC portrays repressive gender roles and tells us that there is no place for gender-based power games