Date-wise News

TAJSats?blur=25

The new logo aims to bring together the best of Taj and SATS, with an agile and innovative design that resonates across generations

exchange4media Staff Feb 26, 2019 7:05 PM

pizza?blur=25

The film is conceptualized by Ogilvy India team, made by Firecracker Entertainment and directed by Vishal Mangalorkar

exchange4media Staff Feb 26, 2019 6:41 PM

ESP Properties?blur=25

According to ESP Properties, GroupM’s sports and entertainment marketing agency, ad spends in sports and entertainment marketing are expected to grow and evolve in 2019

exchange4media Staff Feb 26, 2019 6:25 PM

AmitabhJacob?blur=25

In his previous role, Jacob was the Head of Partners and Alliances at Amazon Web Services

exchange4media Staff Feb 26, 2019 5:44 PM

collage?blur=25

The OTT platform has teamed up with Vindicia CashBox to enhance consumer experience

exchange4media Staff Feb 26, 2019 5:16 PM

AamirKhanVivo?blur=25

Vivo has partnered with BBH India to create the launch campaign #GoPop, which consists of pre-launch teasers and two TVCs

exchange4media Staff Feb 26, 2019 4:47 PM

AXN 20 Years?blur=25

As part of the celebration, the channel has partnered with fashion & lifestyle brand The Label Life for its on-going shows on the ‘AXN Premiere Club’

exchange4media Staff Feb 26, 2019 4:15 PM

Kareena Kapoor Vanesa?blur=25

Established in 2007, Vanesa Body Deodorants is a premium fragrance brand that offers feminine personal grooming products under its three ranges: Shero, Queen, and Babe

exchange4media Staff Feb 26, 2019 3:36 PM

TataSky?blur=25

Prior to Tata Sky, Kumar was Global Brand Vice President with Unilever in London

exchange4media Staff Feb 26, 2019 3:35 PM

Oppo?blur=25

With the TVC, OPPO hopes to connect with the young generation, says Will Yang, Brand Director, OPPO India

exchange4media Staff Feb 26, 2019 3:07 PM

Amagi PTC?blur=25

Last year, the Punjabi TV content provider had transitioned its entire operations to Amagi cloud platform, moving away from traditional, capital-intensive, hardware-based playout infrastructure

exchange4media Staff Feb 26, 2019 2:11 PM

bbc?blur=25

BBC director general Tony Hall to back projects for creating programming for British and international audiences

exchange4media Staff Feb 26, 2019 1:38 PM

Cannes Lions?blur=25

The company’s overall organic growth was up 6.3% Y-oY & 3.8% when adjusted for EBITDA but marketing saw a $12mn decline in organic revenue growth, with Cannes down 8% & MediaLink down 9%

exchange4media Staff Feb 26, 2019 1:30 PM

CEAT?blur=25

Unveils digital campaign for banner which is a multi-purpose safety device

exchange4media Staff Feb 26, 2019 1:23 PM

Bajaj?blur=25

Campaign designed on the back of innovative solutions that the company offers in each category 

exchange4media Staff Feb 26, 2019 12:50 PM

Essence?blur=25

Rahul Marwaha appointed as VP, Digital Media Activation. Roy and Marwaha will work closely with Anand Chakravarthy, Managing Director - India

exchange4media Staff Feb 26, 2019 12:18 PM

MIB?blur=25

Tiranga TV warned for telecasting media briefing of Pakistan army spokesperson

exchange4media Staff Feb 26, 2019 12:17 PM

Indra Nooyi?blur=25

Nooyi, former PepsiCo Inc Chief Executive Officer, will be on the company’s board

exchange4media Staff Feb 26, 2019 10:50 AM

Dalmia Kreativ New?blur=25

The mandate was won following a multi-agency pitch, and will be serviced out of Kreativ Street’s Gurugram office

exchange4media Staff Feb 26, 2019 10:29 AM

Cricket Women?blur=25

Viewership data has shown that women command a substantial share of IPL viewership & as per BARC data, IPL reaches to 77% more females during prime time than any other Hindi GEC

Ruhail Amin Feb 26, 2019 9:14 AM

prasar bharati?blur=25

Only satellite channels licensed by the Ministry of I&B would be allowed to participate in the e-auction

exchange4media Staff Feb 26, 2019 8:47 AM

Saurabh Mathur?blur=25

Guest Column: Mathur, Head – Strategy Planning, VMLY&R, says Digital Payment Solutions has been a game-changer for India when it comes to financial transactions

Saurabh Mathur Feb 26, 2019 8:47 AM

Hans Paul Berkner?blur=25

Burkner, Chairman, Boston Consulting Group says the debate on data ownership and data inheritance is coming up in a big way in the days to come

Tasmayee Laha Roy Feb 26, 2019 8:45 AM

Siddharth Bhardwaj UFO Moviez?blur=25

Bhardwaj CMO & National Sales Head, UFO Moviez talks about the movies-on-wheels campaign which allows brands to promote themselves through in-cinema advertisement and brand-activation campaigns.

exchange4media Staff Feb 26, 2019 8:26 AM

FCB Ulka and TBWA ad campaigns?blur=25

WARC creative 100 has ranked Indian campaigns 'Sindoor Khela' and 'Blink to Speak' as the most creatively acclaimed ones of 2018-19

Noel Dsouza Feb 26, 2019 8:25 AM

RAMRadio?blur=25

Radio City and Radio Mirchi retain the lead in Bangalore and Kolkata respectively

exchange4media Staff Feb 26, 2019 8:21 AM

elections?blur=25

As per industry sources, the state government spent on advertising in two phases — during Kumbh and after Priyanka Gandhi’s first rally — and this will get regular as we near the elections

Tasmayee Laha Roy Feb 26, 2019 8:17 AM

Matt Brocklehurst Google?blur=25

Brocklehurst, Google APAC's programmatic and platforms marketing lead, talks about the trends and growth drivers of programmatic advertising in India

Venkata Susmita Biswas Feb 26, 2019 8:17 AM