Date-wise News
The stars will be part of Lay's new campaign – ‘Smile Deke Dekho’ and will be seen in a series of films together
exchange4media Staff Oct 4, 2019 8:06 PM
The campaign is spread over ten days and will be throwing engaging challenges to users each day
exchange4media Staff Oct 4, 2019 7:50 PM
The agency will be responsible for communication development, as well as providing strategic inputs to the brand
exchange4media Staff Oct 4, 2019 7:43 PM
The mandate includes external communication and social media management
exchange4media Staff Oct 4, 2019 5:18 PM
Danish Khan will now lead SPN’s digital business, in addition to his responsibilities as Business Head of Sony Entertainment Television and Studio NEXT
exchange4media Staff Oct 4, 2019 5:13 PM
Indian brands like Durex, TVF, RSVP Movies, Pulse Candy, Bookmyshow, UberEats, Star Movies & Jio Cinema picked up on the trend, while global brands like Hotstar USA & Hotstar Canada also participated
exchange4media Staff Oct 4, 2019 4:55 PM
KidsChaupal is an online education platform which is designed to create a support system for kids, teachers, instructors and parents to guide and choose the right career path and the skill sets
exchange4media Staff Oct 4, 2019 4:23 PM
Ragini Singh has been appointed as Vice President for Community & Creative, and Adesh Kumar has been appointed as Director Engineering
exchange4media Staff Oct 4, 2019 3:55 PM
The agency conceptualised the Pebble InstaVibe Test, an on-ground activation where consumers can win a free Logitech Pebble mouse through a Rube Goldberg machine that analyzes their Instagram profiles
exchange4media Staff Oct 4, 2019 3:48 PM
Tata Sky Fitness is now available on Live TV & VOD on Tata Sky Mobile App
exchange4media Staff Oct 4, 2019 3:14 PM
Investors included Lightbox Ventures, Google, 3L Capital, and STIC Investment & STIC Ventures
exchange4media Staff Oct 4, 2019 3:08 PM
The co-founder of the PR & communications firm says they are currently serving more than 150 clients
Nafisa Shaheen Oct 4, 2019 2:32 PM
A panel of industry experts exchange ideas on ‘The New World of Media Experiences’
exchange4media Staff Oct 4, 2019 1:45 PM
The #DilKiSuno campaign is live across social media and Gaana
exchange4media Staff Oct 4, 2019 1:21 PM
Prior to this, Kaul, who will now be based out of Silicon Valley, was Chief Digital Officer at Mahindra Holidays & Resorts India
exchange4media Staff Oct 4, 2019 1:01 PM
Prior to this, Shankar was National Creative Director at Publicis
exchange4media Staff Oct 4, 2019 12:33 PM
Kaura has more than 20 years of experience in research and advertising and has worked with brands like Dabur, PepsiCo, Akzo Nobel & Samsung
exchange4media Staff Oct 4, 2019 11:54 AM
Fulcro communications will be spearheaded by advertising specialists - Akshat Trivedi, Brijesh Parmar and Jugal Kathuria
exchange4media Staff Oct 4, 2019 11:45 AM
The Mumbai-based media consultancy has conceptualised 62 special features spread across leading publications
exchange4media Staff Oct 4, 2019 11:30 AM
Prior to joining Dainik Bhaskar Group, Shah was associated with Hike Messenger
exchange4media Staff Oct 4, 2019 11:17 AM
The account was won in a multi-agency pitch and the account will be handled by the agency’s Delhi office, Madison Media Plus
exchange4media Staff Oct 4, 2019 11:09 AM
The shows are ‘Yeh Meri Family’, ‘Engineering Girls’, ‘Girls Hostel’, ‘Collage Romance’ and ‘Inmates’
exchange4media Staff Oct 4, 2019 10:57 AM
The combined company will provide enhanced advertising efficacy and reach to marketers worldwide
exchange4media Staff Oct 4, 2019 9:04 AM
The Marketing Head talks about their recent campaigns, marketing strategy and growth of the health insurance sector
Shreshtha Verma Oct 4, 2019 8:46 AM
Ajay Kakar, CMO of Aditya Birla Capital, tells us about their interactive Facebook campaign #InteractWithTheFuture, the brand's marketing strategy and the new corporate tax rate
Noel Dsouza Oct 4, 2019 8:41 AM
TED Talks India Nayi Baat hosted by Shah Rukh Khan returns to Star Plus with its second season and the network says this time the focus will be on Hindi and regional languages
Moumita Bhattacharjee Oct 4, 2019 8:40 AM
Brands splurge on OOH during this time, contributing about 30 per cent of the annual earnings of the industry in the state, say industry experts
Anjali Thakur Oct 4, 2019 8:27 AM
BK Rao, Senior Category Head of Marketing, Parle Products, said the brand also plans to up its digital spends to 16%
Misbaah Mansuri Oct 4, 2019 8:25 AM
At the Pitch CMO Summit to be held in Chennai today, the special address will be delivered by CVL Srinivas, Country Manager, India, WPP, on ‘Getting Personalization Right’
exchange4media Staff Oct 4, 2019 8:00 AM
