Date-wise News
The Body Shop India partnered with Plan International, a global non-profit organization, to further their fight against gender inequality
exchange4media Staff Dec 16, 2019 7:05 PM
Prior to this, Srikanth was President & Group CFO of Polaris Financial Technology
exchange4media Staff Dec 16, 2019 5:20 PM
Conceptualised by Wunderman Thompson, the commercials are an addition to the earlier series of three TVCs based on the ‘Pran jaaye par Pulse Na Jaaye’ storyline
exchange4media Staff Dec 16, 2019 5:10 PM
IDFC's campaign, conceptualised by TBWA, features two digital videos targetting two different sets of audience
exchange4media Staff Dec 16, 2019 4:47 PM
The products are available in all hypermarkets, exclusive Mother’s Recipe outlets and local retail stores across Delhi-NCR, Bangalore, Mumbai, Pune, Ahmedabad and on e-commerce portals like Bigbasket
exchange4media Staff Dec 16, 2019 4:39 PM
The ad-tech startup's new product helps its users to take better control of the browsing experience
exchange4media Staff Dec 16, 2019 4:25 PM
Sood joins from NDTV where he was Head of Sales & Business Development
exchange4media Staff Dec 16, 2019 4:19 PM
Winners will be felicitated on 19th December at Hotel Shangri La, New Delhi.
exchange4media Staff Dec 16, 2019 4:15 PM
Winners will be felicitated at the Hotel Shangri La Delhi, on 19th December
exchange4media Staff Dec 16, 2019 4:12 PM
According to reports, the decision was announced today at the company's Mumbai office
exchange4media Staff Dec 16, 2019 3:41 PM
The campaign, which was launched on December 13, 2019, has since garnered 88 million views
exchange4media Staff Dec 16, 2019 3:41 PM
The service will be applicable across menus and in 100+ cities in India, making Zomato the only food app to guarantee on-time delivery
exchange4media Staff Dec 16, 2019 3:08 PM
The agency will also partner VIP in their entry into two new categories, apart from ATL and retail communications, across international markets
exchange4media Staff Dec 16, 2019 2:04 PM
Spotify's Wrapped campaign comes to India, highlighting the biggest music trends that rocked the country
exchange4media Staff Dec 16, 2019 1:42 PM
The group has 138 million monthly unique visitors, as per the Comscore Mobile Metrix report
exchange4media Staff Dec 16, 2019 1:03 PM
The latest TVC is a part of Cipla’s #BerokZindagi campaign aimed at tackling the social stigma surrounding asthma
exchange4media Staff Dec 16, 2019 12:32 PM
Sameer Saxena, The Viral Fever Originals, CCO & Head, shares insights on the new categories the company is planning to enter, the importance of branded content for TVF & new shows in the pipeline
Sonam Saini Dec 16, 2019 12:10 PM
Number of cable TV subscribers in country at 11.7 crore, the ministry of information and broadcasting has said
exchange4media Staff Dec 16, 2019 11:02 AM
Industry leaders share insights on the key events that influenced the OOH industry
Anjali Thakur Dec 16, 2019 9:28 AM
Gurpreet Singh, Head - Marketing, United Breweries Ltd, talks about the idea behind introducing Witbier under the brand’s Ultra portfolio, marketing strategies & plans ahead
Neethu Mohan Dec 16, 2019 9:23 AM
Neeraj Joshi, Marketing Head, Zee Studios, talks to us about the reach and execution of the campaign 'Bharat Salam' for the movie Hotel Mumbai
Shreshtha Verma Dec 16, 2019 9:22 AM
The deal may be sealed by the year-end as Zomato is also trying to close a new financing round of $600 million
exchange4media Staff Dec 16, 2019 9:21 AM
Kumar, the Joint MD Mathrubhumi, shares his thoughts on MBIFL, digitisation and revenue expectations, and why the M&E industry will survive the economic slowdown
Neethu Mohan Dec 16, 2019 9:20 AM
This is the first of a six-part series on Wave X Remix Culture, the latest edition of Lodestar UM’s social media tracker
Shrikant Shenoy Dec 16, 2019 9:13 AM
Industry experts pick out their favourite digital campaigns that stood out amongst the rest in the year gone by
Shikha Paliwal Dec 16, 2019 9:01 AM
Industry leaders believe Madhavan was the natural successor for the big role & the expectation from him is to replicate his success in overseeing Star’s ventures in the southern states
exchange4media Staff Dec 16, 2019 8:51 AM
Former HUL Chairman, Padma Vibhushan Ashok Ganguly, and HUL Chairman Sanjiv Mehta attend the launch of the book in which Sitapati has captured his experiences as the inside man of HUL
Shikha Paliwal Dec 16, 2019 8:51 AM
Amul, Flipkart, HDFC, Jio News and Swiggy were some of the brands that were quick to leverage the moment while establishing a creative connect with their brand offerings
exchange4media Staff Dec 16, 2019 7:41 AM
