In the video, Ayushmann is seen highlighting the importance and necessity of wearing face masks to contain the spread of the pandemic
The TVC would be aired on top channels like Sun TV focusing on a rerun of various serials like Chitti, Metti Oli to name a few
Brands such as Parle Products, Tata Motors and Paytm, among others, took to social media to wish netizens a happy Eid
#FlightsOfImagination is a crowdsourced film shot observing the rules of the lockdown, with many moving visuals that capture the human desire to fly
The chamber submitted a research report 'Outlook of Media and Entertainment Industry in the COVID Scenario' to I&B Minister Prakash Javadekar
Guest Column: Gautam Bhirani, Managing Director, Eyetalk Media Ventures, on DOOH networks playing a significant role in keeping the public informed during these times
The national-level drive will create maximum assistance for lakhs of people displaced by the catastrophe
During a live streaming, the Facebook CEO said remote working is soon going to be a growing trend
The fantasy football platform has also appointed White Rivers Media as its digital creative agency
Gupta, who is also Zomato CEO, will be the platform’s fourth Co-founder
Prior to this, Patel was associated with MakeMyTrip
Salman announced the launch on Twitter, saying while the initial plan was to come up with a deodorant brand it was decided to switch to sanitisers considering the 'need of the hour'
On the CEO Lounge Digital Roundtable, a panel discussed how consumer behaviour & preferences are changing due to COVID-19, and how to respond accordingly to stay relevant in the new reality
Guest Column: Shirish Agarwal, Head - Brand & Marketing Communication, Panasonic India says innovation, empathy & relevance should be marketers' tools to survive the slowdown
Industry experts say the key lies in adopting the ‘walk the talk’ approach wherein brands should strive to stand out by advertising their concerns and acting on it
The digital campaign aims to remind us to have more empathy and be thankful for what we have during these challenging times
This is the first time in its 70-year history in India that Cadbury Dairy Milk has created a pack innovation that replaces its logo
Agrawal, Marketing & Commercial Director, India, Brown-Forman Worldwide LLC (known for Jack Daniel's) feels marketers need to understand what consumers need and don’t need from brands right now
Experts discuss how they have been easing the burden of fake news during the pandemic, aiding the healthcare industry who have been at the frontline
According to industry experts, during these times of COVID-19 brands are ready with a thoughtful strategy for TikTok
OOH industry experts share their views on ambient DOOH screens gaining prominence once the lockdown relaxes
The e-auction is expected to be held on 02.06.2020; bids invited are for allotments for the period 10.06.2020 to 31.03.2021