Varghese, Head of Network Ad Sales at Disney Star, in a conversation with e4m Editor Naziya Alvi Rahman, asserts that TV will walk away with 75% of the IPL ad revenue
The show aims to find the best orator in the Tamil language across Tamil Nadu
The CCO of Wieden+Kennedy has defined the agency’s culture for 40 years
The ad is aimed to inspire viewers to elevate the ‘everyday look’
The film promotes walking as a workout
The new Bill, if passed by the Parliament, would replace the current Information Technology Rules, which was notified in 2011
Amanda Seyfried, Isabella Rossellini, Lily Collins and Pénelope Cruz also appear in the film
In the digital space, the company’s symbol will ‘engage with customers’
Marketing Budgets in Q3 2023 set to increase, but digital spends indicated to be lower
The fantasy gaming firm’s ad with Virat Kohli is not convincing enough, say industry experts
The awards will honour excellence in content creation in the digital entertainment space
The new ad will be actively promoted through IPL season 16, across the JioCinema OTT platform and other digital platforms
The brand video will be live across Jio Cinema, YouTube, Instagram, Facebook and Google Ads during the ongoing IPL
Teads to leverage Scope3 data for internal analysis and to offer solutions for media decisions around carbon emissions
He was the Chairman of Mahindra & Mahindra Group from 1963 to 2012
The Abby Awards will be held on the 24th, 25th, and 26th of May during Goafest 2023
He will drive the company's strategic initiatives, expanding its customer base, and growing its brand presence in India
The food delivery platform has released two TVCs to communicate the special offers and discounts for the ongoing cricket season
The mandate includes managing public relations and communications strategies for CNN-News18, News18 India and other channels of News18 Hindi Cluster
Twitter had earlier set the last date on April 1
Tandon is currently General Manager-Impact at Lallantop
Experts say there will be initial hurdles for Amul because of the social divide between north and south brands, but co-existing is possible
The CEO of Reliance Broadcast Network spoke to e4m on TRAI’ recommendations for the sector, going big on innovations, new advertisers and the expansion in tier cities
Among the list of eminent speakers from across the globe is a Singaporean virtual influencer Rae
Highly placed sources at L'Oréal India have confirmed the development to e4m