Date-wise News

The contestants were tasked with conceptualizing integrated campaigns advocating for cleaner air and environmental sustainability
e4m Staff Feb 27, 2024 7:20 PM

The entire country is taken for a ride, says the court while passing the order on the misleading ads
e4m Staff Feb 27, 2024 6:50 PM

By featuring kids in the film, the brand communicates that its products and services are designed to be straightforward and easy to understand
e4m Staff Feb 27, 2024 3:58 PM

Alia Bhatt; Shashank Srivastava, Sr. Executive Officer, Marketing and Sales, Maruti Suzuki India and Ashish Sehgal, Chief Growth Officer – Advertisement Revenue, ZEEL, unveiled the 2024 trophy
e4m Staff Feb 27, 2024 3:48 PM

Prior to joining Kotak, Prasanna led Corporate Communication for Visa across India and South Asia
e4m Staff Feb 27, 2024 3:45 PM

Before Axis Mutual Funds, Mudita was the Associate Director, Marketing & Communications at actyv.ai
e4m Staff Feb 27, 2024 2:49 PM

According to the 2nd edition of the report “The Changing Landscape of Indian Television”, addressable advertising is set to surpass 13% of total TV ad revenues in India by 2025
e4m Staff Feb 27, 2024 1:37 PM

Ankita Srivastava has been earlier associated with companies like L’Oreal, Reckitt, Marico and Raymond Consumer Care
e4m Staff Feb 27, 2024 1:29 PM

The 5-6 member task force is likely to have representations from general entertainment (GEC), news, sports and other genres, e4m has learnt
e4m Staff Feb 27, 2024 1:06 PM

The brand won 1 gold and 1 silver metals across categories for their path-breaking work, creativity and innovation
e4m Staff Feb 27, 2024 12:59 PM

Sachin Jain joins from De Beers where he has held several senior roles for the past 13 years
e4m Staff Feb 27, 2024 11:33 AM

The smartphone maker has introduced a new feature PhonePe SmartSpeakers
e4m Staff Feb 27, 2024 10:54 AM

In this ‘Love for Profession’ series, Vineet Handa shares how he entered the PR industry and the way his mentor’s guidance and support navigated him through the industry
e4m Staff Feb 27, 2024 10:36 AM

The branding of Joy Personal Care will be featured on the non-lead arm of the team’s official jersey along with spectator seat branding and screen branding
e4m Staff Feb 27, 2024 10:31 AM

The anamorphic storytelling opens with the cricket shot of KL Rahul and then the ball spinning around
e4m Staff Feb 27, 2024 10:29 AM

Following FDA’s concerns about cheese being used by the fast-food chain, Westlife Foodworld, the firm that holds the McDonald's franchise, has said the brand uses only ‘authentic ingredients’
e4m Staff Feb 27, 2024 9:55 AM

Sumit Chaurasia elevated as Creative Head; Neeraj Toor joins as Creative Head, Tarkendra Kaul named Business Head
e4m Staff Feb 27, 2024 9:04 AM
Manoranjan Grand paid the highest price, Rs 21.25 crore, for a slot on the platform
Sonam Saini Feb 27, 2024 8:58 AM

Advent of digital medium & social media has aided the ad industry and brands in the sexual wellness category to get more creative but the communication should be in good taste, shared industry experts
Tanzila Shaikh Feb 27, 2024 8:53 AM

BARC Chairperson Shashi Sinha tells e4m that the council will soon consult broadcasters and advertisers on the new socio-economic classification system
Kanchan Srivastava Feb 27, 2024 8:19 AM