Zuno General Insurance celebrates one-year anniversary with campaign featuring kids
By featuring kids in the film, the brand communicates that its products and services are designed to be straightforward and easy to understand
Zuno General Insurance (formerly known as Edelweiss General Insurance), has completed one year in its new avatar this February 2024. To mark the milestone, Zuno has announced the release of a light-hearted and engaging film, aptly titled "Zunoversary." This delightful film features a charming cast of kids and reflects on the incredible journey of Zuno in a unique way along with its trademark wit and humour.
By featuring kids in the film, the brand communicates that its products and services are designed to be straightforward and easy to understand, breaking down complexities of insurance.
Expressing her views Shanai Ghosh, MD & CEO of Zuno General Insurance said, "Our first year as Zuno has been an incredible journey. The film, 'Zunoversary' encapsulates the essence of this journey, and we are excited to share it with our customers and partners. It reflects Zuno’s upbeat, approachable and innovative brand personality.. As a digital native insurer, we believe that Insurance in the 21st century needs to be easy, friendly and transparent and we at Zuno are doing just that. Our "Zunoversary" film embodies this spirit by presenting the journey and our milestones in a warm and relatable manner through the eyes of children.
