Date-wise News
The B2B apparel sourcing and manufacturing startup had backing from new investors like Stride Ventures, Stride One, and Trifecta Capital, along with existing ones Lightspeed and Alteria Capital.
The ministry issued the direction after it received several complaints against TV channels
e4m Staff Jun 25, 2024 4:30 PM
The ad has been directed by Abhishek Burman and produced by Morani Media Works
e4m Staff Jun 25, 2024 4:04 PM
Abhinav Iyer, Senior General Manager-Marketing and Strategy at The Muthoot Group tells e4m about the campaign's core consumer insight of 'trust' as a USP
Sohini Ganguly Jun 25, 2024 2:54 PM
#SachMeinTooMuch is a TV and digital commercial that showcases slice-of-life situations
e4m Staff Jun 25, 2024 12:30 PM
Rapido's partnership with PubMatic taps into customer macroeconomic trends like the rise of women in workplace and mobile-first Gen Z audiences
e4m Staff Jun 25, 2024 10:41 AM
The court has ordered restoring the transmission of TV9 Telugu, Saakshi TV, 10TV and NTV news channels among others
e4m Staff Jun 25, 2024 10:01 AM
TV9 Telugu, Saakshi TV, 10TV and NTV among news channels that were off-air since June 6 in Andhra Pradesh
e4m Staff Jun 25, 2024 9:25 AM
In a conversation with e4m, Ogilvy India's Hephzibah Pathak talks about her stint on the Creative Effectiveness Jury, her favourite campaigns and key learnings from the experience at Cannes
Simran Sabherwal Jun 25, 2024 9:19 AM
The awards will honour winners in four major categories- Radio, Podcast/Audio Series, Audio Books and Excellence, which are further divided into several sub-categories
e4m Staff Jun 25, 2024 9:05 AM
Guest Column: Shantomoy Ray, Founder & Director, K-Factor Communications, writes on the need to ‘simplify’ advertisements
Shantomoy Ray Jun 25, 2024 8:55 AM
Disney Star this year onboarded 59 categories of advertisers and 90 brands
Tasmayee Laha Roy Jun 25, 2024 8:49 AM
Education brands, mainly coaching centres who used to spend most of their marketing budgets soon after results of NEET and NET, have withheld their spends, industry leaders say
Kanchan Srivastava Jun 25, 2024 8:48 AM
In an exclusive chat with e4m, Alok Jain, President-General Entertainment, Viacom18, shared the network’s strategy in roping Anil Kapoor as the new host of Bigg Boss OTT, advertisers’ response & more
Sonam Saini Jun 25, 2024 8:41 AM
The mandate is to change the brand perception and for focusing on the ready-to-eat segment
e4m Staff Jun 25, 2024 8:41 AM
