Admattic expands into Vietnam, strengthening presence in Southeast Asia
Vietnam was chosen for its seventh office due to the significant number of partners the company has in the country
Admattic, a reliable, publisher-driven, and brand-safe advertising solution provider, has opened its seventh office in Vietnam, marking a significant milestone in the company's growth journey. Founded in 2020, Admattic has grown to become a unique and trustworthy partner for both brands and publishers in the ad tech industry.
Admattic's primary focus is leveraging its in-app inventory to deliver the key performance indicators that its clients seek, whether that's driving sales, increasing brand awareness, or improving engagement with their target audience. Today, Admattic has over 150+ clients and works with more than 400+ partners globally.
The company has a strong presence globally, with offices in the USA, Mumbai, Gurgaon, Bengaluru, Indonesia, and the UK. Vietnam was chosen for its seventh office due to the significant number of partners the company has in the country. With this, Admattic aims to better serve these partners, expand its reach to brands based in Vietnam, and build stronger relationships with its clients by establishing a physical presence in the country.
Speaking about their new office in Vietnam, Himanshu Pandey, COO, Admattic said, “Our new office in Vietnam marks a significant milestone in Admattic's global expansion strategy. We are excited to establish our presence in such a dynamic market and tap into the immense potential that Vietnam offers. With this new office, we are confident in our ability to serve our clients better and accelerate our growth trajectory as a global leader in the ad tech industry.”
The demand for advertising services in Vietnam has been on the rise, with the industry growing at a rate of 200%. Admattic sees this growth as an opportunity to tap into the growing demand and offer its expertise and solutions to help brands achieve their advertising goals in the country.
Chi Nguyen, Country Head of Admattic (Vietnam), mentions that Vietnam offers incredible opportunities which will help Admattic expand their operations in the region. Nguyen further adds that "Vietnam is a land of incredible potential and opportunity, and we are excited to expand our operations here with Admattic. With our commitment to innovation, quality, and customer satisfaction, we look forward to bringing unparalleled value to businesses and consumers alike throughout this vibrant and dynamic country."
From left to right : Nguyen Viet Huy (Head of Demand, Vietnam), Himanshu Pandey (COO, Admattic), Chi Nguyen (Country Head, Vietnam), Xuan Long Dao (Head of Supply, Vietnam)
Admattic's journey so far has been filled with numerous highlights, including onboarding 150+ clients in less than 18 months, launching a global consumer insight tool, and closing successful ad tech events in Dubai, India, UK and beyond.
Buoyed by the huge demand and encouraging response from the clients, Admattic plans to expand its presence in the SEA, Gulf Cooperation Council (GCC), and European markets. It is also working towards venturing into other verticals, such as gaming and the D2C industry, and looks forward to establishing more offices in the future.
In conclusion, Admattic's expansion into Vietnam is a significant move for the company and a testament to its commitment to providing exceptional service to clients in the region. With a strong focus on building trust and delivering results, Admattic is poised for further growth and success in the ad tech industry.
(This is advertorial content curated by partner team.)
