Diana Penty & The Body Shop recommend roses for moms on Mother's Day

The video campaign spotlights the brand's British Rose range

e4m by e4m Staff
Published: Apr 29, 2024 3:16 PM  | 2 min read
Diana Penty The Body Shop
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This Mother's Day, The Body Shop has launched a video campaign with Diana Penty featuring the brand's British Rose range as a gifting option for the occasion. 

The film concept captures the sentiment behind Mother's Day. It begins with Diana Penty finding inspiration to craft a textured art piece, evoking memories of her mother delicately shaping a rose through her own artistic expression. As she works through the clay between her hands, memories of her mom's warm embrace and nurturing touch comes flooding back. Roses are for moms, she rightly claims, cherishing the warmth, softness, and bliss that can only resonate from a mother. 

As a part of the film, The Body Shop invites everyone to gift deep love, care and pamper their mothers with the luxurious British Rose range.

This Mother's Day, let's celebrate the women who first taught us what it is to be strong, loving, and compassionate.

Ms. Harmeet Singh, VP, Product, Marketing & Digital, The Body Shop South Asia commented, "Our British Rose range pays homage to the eternal grace and beauty of mothers around the globe. This Mother's Day, we invite everyone to express their love and appreciation with the gift of nature-inspired, vegan products from The Body Shop. Let's cheer for the women who have nurtured us with the gentle touch of roses, embodying the essence of love, care, and strength.”

Actress Diana Penty, said, “My mother has always been my safe place, a haven where I can forget all my worries and feel only love and solace. And while I don’t get to acknowledge and appreciate her everyday, The Body Shop’s campaign is a love letter to her and mom's everywhere. The British Rose collection is truly the best gift for her so she can pamper herself, even when I’m not around.” 

Published On: Apr 29, 2024 3:16 PM