e4m Conclave 2023: Experts to discuss how inclusive marketing can win customers

e4m Conclave, the flagship event of the exchange4media Group, is back! This year, it will be the 22nd edition of the e4m Conclave. The conference, which will be held on July 20 in Gurugram, will be attended by industry leaders and experts from India, as well as by Global CEOs of major media companies. The last few years have seen a paradigm shift in the way brands approach marketing. Consumer behaviour is always changing and evolving, altering the business world significantly and hence, marketers are now finding ways to reach a wider section of the audience, build brand loyalty and up their marketing game.

At the e4m Conclave 2023, experts from India and abroad will come together under one roof and hold discussions on the theme ‘Inclusive Marketing: Winning Customers with Diversity, Equity, And Inclusion’. Adam Gerhart, Global CEO, of Mindshare; Priyanka Gill, Group Co-founder, Good Glamm Group & CEO of Good Media Co. and Aman Gupta, Co-founder of boAt are some of our keynote speakers at the summit.

Inclusive marketing is about creating impressive and innovative marketing campaigns and strategies that are sensitive and inclusive of diverse audiences, keeping in mind the perspectives of different individuals from various backgrounds. It is dependent on consumer insights and research to understand the needs, preferences, and values of diverse audiences. What makes inclusive marketing different from the rest is that it ensures that everyone feels represented, valued, and included in brand messaging and communication. Inclusive marketing involves conducting research, seeking feedback, engaging in dialogue, and incorporating diverse perspectives into marketing strategies.

At the conference, seasoned experts from India and abroad will come together under one roof and discuss the evolving trends of consumer behaviour and how inclusive marketing can help in brand building and understanding customer preferences. By embracing inclusive marketing, brands can build trust, and establish long-term relationships with diverse consumer segments.

e4m Conclave has served as the platform to discuss trends that assist in growing the overall business for over 20 years now. In the past editions, e4m Conclave has seen the presence of many stalwarts from the industry, including Mark Read, Per Pederson, Kent Wertime, Stephen Allan, Tamara Ingram, Sir Martin Sorrell, among others.

To ensure you don’t miss out on valuable insights from experts, click here to register: https://e4mevents.com/conclave-2023/registration