The whitepaper has been released by ASCI along with law firm Khaitan & Co

exchange4media Staff Aug 1, 2023 2:28 PM

With AI, advertisers can create unique experiences for each customer based on their behaviour, preferences and demographic information, say experts

Shantanu David Feb 14, 2023 9:16 AM

The year saw AI stepping into the traditional world of creativity with campaigns like Cadbury’s ‘Not a Cadbury ad’ and Colors’ promotions for ‘The Big Picture’

Mansi Sharma Dec 8, 2021 8:41 AM