Shivam Puri, MD and CEO, Cipla Health, addressed a keynote session at the e4m Health and Wellness Marketing Conference, on the diverse needs of a global market
The brand also won 15 metals including 6 gold, 6 silver and 3 bronze metals across categories
The other key winners are Havas Life Mumbai, Dr Reddy's Laboratories Ltd, Alembic Pharmaceuticals Ltd and Brandcare among others
The campaign highlights how Omnigel can relieve everyday pains
Madison is the incumbent agency
This social experiment by Cipla Health intends to highlight people's common biases toward taking care of pregnant women
The conference will shed light on marketing, communications and brand empathy in the time of Covid crisis
The TVC has been conceptualized by The Womb Communications
The launch was accompanied by a film that encapsulates all the truths of motherhood
The ad film is created by Brand David Communications Pvt. Ltd. and will be showcased across TV as well as digital platforms
Leveraging the extensive service delivery mechanism, Cipla Health will cater to 4 lakh people and cover 250 stores in 45 cities across the country
In the campaign, Nicotex also highlights the health hazards of smoking in such times
The first edition of e4m Health Communication Conference and e4m Health Marcom Awards was held on March 5th at the Four Seasons, Mumbai
Puri, CEO of Cipla Health, spoke of the state of the healthcare industry and what it takes to build a strong brand in the space
Shivam Puri, CEO, Cipla Health, says TV ads give brands a ‘Bang for the Buck’
The account was won in a multi-agency pitch. Madison will handle the entire media mandate for the healthcare company