The platform provides brands a comprehensive understanding of risk management and helps them navigate through the crisis landscape in their respective business
Guest Column: Hitesh Raj Bhagat, Global Head of Corporate Communications, Truecaller, shared some insights on crisis management from personal experience
While the pandemic has managed to change the way brands communicate, experts weigh on the importance of maintaining consistency in a brand’s messaging across channels
With the ban, a large chunk of client budget for TikTok content may go down the drain. This is a testing time for the PRs of these clients and brands having pages on such apps
Chaudhry, Group President, Corporate Brand Custodian at Adani Group talks about dealing with the corona crisis, leveraging the digital approach, charting the future of communication and more