Experts outline the rules for brands to win back consumer trust after the recent spate of food safety issues that see no signs of abating

Payal Gwalani Jun 26, 2024 9:29 AM

The platform provides brands a comprehensive understanding of risk management and helps them navigate through the crisis landscape in their respective business

exchange4media Staff Sep 16, 2021 2:12 PM

Guest Column: Hitesh Raj Bhagat, Global Head of Corporate Communications, Truecaller, shared some insights on crisis management from personal experience

Hitesh Raj Bhagat Aug 26, 2021 1:03 PM

While the pandemic has managed to change the way brands communicate, experts weigh on the importance of maintaining consistency in a brand’s messaging across channels

Nafisa Shaheen Oct 30, 2020 8:48 AM

The deadline for nominations is October 30, 2020

exchange4media Staff Sep 4, 2020 6:24 PM

With the ban, a large chunk of client budget for TikTok content may go down the drain. This is a testing time for the PRs of these clients and brands having pages on such apps

Nafisa Shaheen Jul 1, 2020 1:29 PM

Chaudhry, Group President, Corporate Brand Custodian at Adani Group talks about dealing with the corona crisis, leveraging the digital approach, charting the future of communication and more

Nafisa Shaheen May 11, 2020 8:20 AM

Industry experts talk about coping with the lockdown and how they are aiding uninterrupted execution of businesses

Nafisa Shaheen Apr 23, 2020 12:41 PM

Experts feel that brand visibility is indispensable in government bodies too

Nafisa Shaheen Mar 2, 2020 4:59 PM