Grand EFFIE was won by Leo Burnett India for Whisper India’s campaign, 'Meta presents Special Award for creator marketing' was awarded to Mondelez, Wavemaker, and Ogilvy
Piyush Pandey, Worldwide Chief Creative Officer and Executive Chairman, Ogilvy & Mather, says it is the width of the work done by the agency across categories that has helped O&M ace at the awards
Adman Prasoon Joshi talks about McCann's hattrick at the Effies, changing challenges in the industry and why the agency will never be a fair-weather friend to clients