First Partners joins SEC Newgate Group as India affiliate partner
Headquartered in Milan, Italy, SEC Newgate Group is a communications and advocacy group
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‘Building expertise in PR requires dedication & willingness to learn and adapt over time’
Dilip Yadav, co-founder, First Partners, shares how agencies are increasingly prioritising mentorship programmes as they recognise the value of transformational learning
Delhi-based First Partners joins PROI Worldwide
The full-service agency expands the global network’s reach in India
‘Good strategic communication is critical for business success’
Atul Ahluwalia, Founding Partners, First Partners, delivered the keynote address at the e4m PR & Corp Comm 40 under 40 Conference
First Partners wins communications mandate for McDonald's India – North & East
As part of the mandate, First Partners will manage strategic brand communications, and crisis mitigation
Baxter Healthcare India appoints First Partners as its communications partner
Baxter International is headquartered in the US
First Partners bags brand communication mandate for Nikon India
The mandate spans strategic counsel, media relations and integrated campaign management
Pivot or perish in the new PRverse
In today’s 'PR Outlook for 2022' edition, Dilip Yadav, Founding Partner, First Partners, pens that in this highly dynamic environment, PR practitioners must learn new skills to survive and grow
First Partners bags communications mandate for Games24x7
First Partners will be responsible for managing brand reputation for Games24x7
Innovation only comes when you are abreast with trends: Atul Ahluwalia, First Partners
Ahluwalia, Founding Partner at First Partners, shares how PR has evolved with time, his contribution to the industry and more
Personalisation is fundamental to the business of communications: Dilip Yadav
In today’s ‘Year-ender story of 2021’, Yadav, Founding Partner, First Partners, outlined five emerging trends of corporate communications that the sector will look forward to in 2022
Companies need to understand that hybrid work model is an undeniable reality: Dilip Yadav
Yadav, Founding Partner, First Partners, discusses why it has become the need of the hour for companies to adapt to the hybrid model with workplaces starting to reopen
First Partners joins forces with Singapore-based Progressive Communications
Together, the companies extend a distinctive proposition to global and Indian clients seeking multi-market scalability and cutting-edge communication solutions
Innovation in action and thought is key to any agency's progress: Dilip Yadav
Yadav, the founding partner of First Partners, notes that expertise and value are germane to competitiveness irrespective of location in the post-Covid world
Sunny, with a chance of real growth: A prognosis for PR in 2021
Guest Column: Atul Ahluwalia, Founding Partner, First Partners, outlines four key trends for the PR and communications industry in 2021
First Partners bags PR mandate for tourism body FAITH
First Partners will be responsible for providing media relations support to Federation of Associations in Indian Tourism & Hospitality
Honda India Power Products appoints First Partners as PR Agency on Record for India
The mandate includes development and implementation of a strategic communications and media relations programme for HIPP in the region
First Partners wins PR mandate of Vendanta's aluminium & power business
The mandate was awarded to the agency after a multi-agency pitching process
Communication firms should be focused on their expertise & results: Atul Ahluwalia
Atul Ahluwalia, Founding Partner at First Partners talks about the journey of his entrepreneurial venture, lessons learnt, future plans and more
A receptive & sensitive government can help in turning a disaster into an inspiring virtue
Guest Column: Atul Ahluwalia, Founding Partner of First Partners, writes why a synergistic interplay of public and private enterprises can set India on a path to recovery post COVID-19
Clear communication is the bedrock of a brand’s success: Dilip Yadav, First Partners
Yadav, one of the founders of First Partners, talks on his journey in the industry, key learnings through his long career, changing paradigms, challenges in the industry and more