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Euryka Launches Unified AI Platform for Creative Teams?blur=25

The platform integrates text, image, video, music, and voice generation tools, addressing issues related to fragmented workflows and inconsistent brand messaging

e4m Staff Aug 29, 2025 3:48 PM

Bhumi Pednekar?blur=25

Bhumi Pednekar & Samiksha Pednekar discuss the inception and vision behind their new water brand, Backbay, a purpose-driven, lifestyle beverage brand

e4m Staff Aug 29, 2025 3:37 PM

Martech?blur=25

Vikas Shah, Co-Founder, BigCity Promotions, talks about the evolution of brand activations surrounding the IPL and offers insights into the future of these initiatives

e4m Desk Jul 1, 2025 4:26 PM

mango?blur=25

Scent, sound and sips: How sensory marketing is stirring up Indian market

e4m Staff Nov 30, 2024 2:02 PM

Mike Tyson?blur=25

Experts say this new streaming model could attract advertisers looking for innovative ways to engage with audiences

e4m Staff Nov 28, 2024 5:11 PM

neetesh?blur=25

Before joining Enormous, Joy Chauhan was Managing Partner (North) and Chief Client Officer at JWT/Wunderman Thompson

e4m Staff Nov 25, 2024 10:55 AM

Pitch BrandTalk - Sumit Sonal of Qualcomm India in Conversation with Ritika Raj?blur=25

Sonal, Head of Marketing, Qualcomm India shares the insights behind the Power To Move campaign, reinforcing consumer-facing brand identity, expanding AI capabilities, the India market and more

e4m Staff Nov 12, 2024 8:10 AM

digit?blur=25

Speaking at the e4m D2C Revolution Summit 2024, T Koshy, Managing Director and CEO of ONDC, addressed the open commerce ecosystem’s growth in Bharat's D2C landscape

Abbas Zaidi Sep 20, 2024 12:07 PM

mib?blur=25

Govt is inviting bids for a contract to develop an AI-powered platform for translation, transcription, and localisation of government content

exchange4media Bangalore Bureau Sep 17, 2024 9:59 AM

news?blur=25

testWith the focus now being on zero-party, first-party data, for marketers aiming to deliver tailored experiences the news ecosystem presents challenges & opportunities, say industry observers

e4m Desk Sep 12, 2024 11:59 AM

Performics?blur=25

The agency won 3 golds and 2 silver metals for its impressive work

e4m Staff Sep 10, 2024 8:25 AM

Community radio stations?blur=25

Industry experts share their hopes for community radio as a medium that will bridge communication gap and give a voice to local communities, shaping India’s media landscape in the years to come

Chehneet Kaur Sep 9, 2024 9:03 AM

Katrina Kaif?blur=25

Katrina Kaif will endorse Xiaomi's smartphones, TVs, and tablets

e4m Staff Sep 6, 2024 2:38 PM

Michael Del Pozzo?blur=25

In this role, Del Pozzo will lead Hershey's next phase of growth in the US with a portfolio of brands including Hershey's, Reese's and Jolly Rancher

e4m Staff Sep 6, 2024 1:10 PM

e4m Pitch BFSI Summit 2024?blur=25

At the e4m Pitch BFSI Summit 2024, marketing leaders explored how advancements in data analytics and consumer insights are reshaping brand strategies

e4m Staff Sep 6, 2024 1:02 PM

e4m Pitch BFSI Summit 2024?blur=25

At the e4m Pitch BFSI Summit 2024, a panel discussion saw industry experts exploring the delicate balance between personalisation and intrusiveness

e4m Staff Sep 6, 2024 12:56 PM

Rodrigo Kede Lima?blur=25

Rodrigo Kede Lima succeeds Ahmed Mazhari, who has served in the role for five years

e4m Staff Sep 6, 2024 12:30 PM

vishal Subharwal?blur=25

Vishal Subharwal, CMO and Group Head-Strategy, HDFC Life, spoke about key strategies to attract the consumers in an ever-evolving market at the Pitch BFSI Marketing Summit

e4m Staff Sep 6, 2024 9:25 AM

Anoop Manohar Axis Bank?blur=25

Speaking at the Pitch BFSI Marketing Summit 2024, Anoop Manohar, CMO of Axis Bank, tells us why brands should rethink strategies to cater to the digital-first generation as they come of age

e4m Staff Sep 6, 2024 8:36 AM

Minmini App G.O.A.T Teacher’s Day?blur=25

Users can post videos celebrating and mentioning that one G.O.A.T. Teacher who has shaped their lives until 11pm, 8th Sep, with #GOAT

e4m Staff Sep 5, 2024 12:35 PM

kotak team pumpkin?blur=25

Team Pumpkin will be managing the digital marketing services for KSL and will be responsible for developing and executing comprehensive social media strategies

e4m Staff Sep 5, 2024 12:33 PM

Pitch BFSI Marketing Summit?blur=25

Neeta Nair speaks to BFSI leaders at a roundtable during the second edition of Pitch BFSI Marketing Summit hosted by e4m in Mumbai

e4m Staff Sep 5, 2024 9:12 AM

Pitch BFSI Marketing Summit Dhiraj Relli HDFC Securities?blur=25

At Pitch BFSI Marketing Summit, Dhiraj Relli, MD-CEO, HDFC Securities, & Dr Annurag Batra, Chairman, Editor, BW BusinessWorld & Founder-e4m Group, spoke about the dynamics of consumer behaviour

e4m Staff Sep 5, 2024 8:57 AM

Performics?blur=25

The agency won 3 golds and 2 silver metals for its impressive work

e4m Desk Sep 4, 2024 10:14 PM

KBC?blur=25

ACKO, Aditya Birla Group, IDFC First Bank, Atomberg, Vimal, Sensodyne, Veeba, Ultratech Cement, Kalyan Jewellers, Raymond, Godrej Locks come onboard

e4m Staff Sep 4, 2024 7:23 PM

Anumita Tripathi amgen?blur=25

Anumita Tripathi most recently served as the Head of Communications at Medtronic India

e4m Staff Sep 4, 2024 4:51 PM

Swastik?blur=25

Jitendra Joshi has been appointed Head of Digital Monetisation and Brand Partnerships and Smita Roy as Head – Digital Operations

e4m Staff Sep 4, 2024 3:30 PM

e4m Pitch CMO Summit Bengaluru?blur=25

The e4m Pitch CMO Summit Bengaluru witnessed a session on ‘Hacking The Growth Engine: Learnings From Brands Driven By Digital’ moderated by Althea Vanderveen, Director-South Ad Sales, Truecaller

e4m Staff Sep 4, 2024 11:38 AM

Freshworks Inc. Murali Swaminathan?blur=25

Murali Swaminathan joins the executive management team and will report to Chief Executive Officer and President Dennis Woodside

e4m Staff Sep 4, 2024 11:38 AM

Zuzanna Gierlinska?blur=25

Prior to joining MiQ, Zuzanna Gierlinska was with GroupM Nexus as Chief Solutions Officer

e4m Desk Sep 4, 2024 11:33 AM

DistroTV GTPL Hathway Limited?blur=25

This integration will allow GTPL users access to DistroTV's streaming channels

e4m Staff Sep 4, 2024 10:36 AM

Women’s Premier League?blur=25

The number of fans attending matches has surged by over 50%, reflecting increasing enthusiasm and support for WPL, says IPL Valuation Report 2024 by D&P Advisory

e4m Staff Sep 4, 2024 10:09 AM

Krish Ramineni Fireflies?blur=25

Krish Ramineni, Fireflies.ai co-founder and CEO, spoke to e4m on creating a tool for marketers, expanding its capabilities and earning global adoption

Shantanu David Sep 4, 2024 8:49 AM

Deepak Jolly?blur=25

Deepak Jolly, Founder and Director, Consocia Advisory tells us about how he honed his exceptional storytelling skills, his favorite campaigns, and what keeps him going outside the professional space

Ritika Upmanyu Sep 3, 2024 5:42 PM

Purva Misra ndtv?blur=25

Prior to this, Purva Misra was the Chief Human Resources Officer (CHRO) of India Today Group and Chief Operating Officer (COO) of India Today Media Institute

e4m Desk Sep 3, 2024 5:14 PM

Purva Misra India Today?blur=25

Purva Misra is a prominent HR leader in the media industry

e4m Staff Sep 3, 2024 1:40 PM

Jaimit Doshi?blur=25

Prior to this, Jaimit Doshi was with Aditya Birla Sun Life Insurance as Chief Technology, Digital and Marketing Officer

e4m Desk Sep 3, 2024 12:14 PM

Arvind Limited Dr. Lakshyaraj Singh Mewar?blur=25

The campaign, titled "Own Your Legacy, Own The Moment", is for Primanté

e4m Staff Sep 3, 2024 12:12 PM

Ashok Suvarna?blur=25

Prior to this, Ashok Suvarna was with Aditya Birla Sun Life Insurance as Chief Distribution Officer

e4m Desk Sep 3, 2024 11:52 AM

Pitch BFSI marketing summit and awards 2024?blur=25

The one-of-its-kind summit is set to explore the key trends in the BFSI sector in India, the opportunities, challenges that lie ahead and how brands engage with consumers today amid changing times

e4m Staff Sep 3, 2024 8:46 AM

amit jain The Collective Newsroom?blur=25

In his last executive role, Amit Jain was the Managing Director of L’Oreal India

e4m Staff Sep 2, 2024 3:53 PM

identical brains?blur=25

The IPO comprises a fresh issue of up to 36,94,000 Equity Shares with a face value of Rs. 10.00 each

e4m Staff Sep 2, 2024 2:53 PM