Drools onboards Palak Tiwari to promote pet nutrition among Gen Z pet parents
The brand launched a DVC where the actress connects with her furry fans
petcare
Pawesome: Petcare brands go creative with installations at pet festival
From quirky selfie spots to dog-friendly water dispensers, Pet Fed 2023 in Delhi saw brands going all out to get noticed
Mars Petcare awards digital mandate to 22feet Tribal Worldwide
The agency will handle social media, website development, campaign ideation, content creation and SEO strategies for brands Pedigree, Whiskas and Sheba
Shikhar Dhawan, Yuzvendra Chahal and Dhanashree headline Pedigree campaign
#Pedigree6WeekChallenge has been conceptualised by Jack in The Box Worldwide
Zigly urges pet owners to prioritise their furry friends in new digital film
The second film is live from 7th February 2023
Petcare brand Heads Up For Tails ropes in Kriti Sanon as brand ambassador
The association will further the brand’s commitment to support pet parents
Salil Murthy appointed Managing Director, Mars Petcare-India
Murthy joins Mars Petcare from General Mills, where he was MD for India & South-East Asia
Pedigree encourages everyone to adopt dogs
Strategically supported by BBDO India, the initiative will be amplified through collaborations with DonateKart, key influencers, as well as through social and digital channels
MARS Petcare India names Pitchfork Partners as strategic communication consultant
The Mumbai-based consultancy will handle countrywide communication for the petcare brand
Jack in the Box Worldwide wins digital mandate of Mars Petcare
The agency will handle the digital duties of three of their leading products -- Pedigree, Whiskas and IAMS