Wella India appoints Pravesh Saha as GM for India and South Asia business
Prior to this, he was the Head of Sales & Education at Wella for the Indian sub-continent
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Tata Pravesh talks of inclusivity in new campaign Raahi
The film has been conceptualised by Wunderman Thompson
Wunderman Thompson’s ‘The Surprise Visit’ film for Tata Pravesh shares two-pronged message
Produced by Small Fry Productions, the film features Gajraj Rao and Priyamani
Tata Pravesh stirs up feelings of unity in new campaign
#AloneButTogether educates people about the importance of standing up to the pandemic as a community
Prosenjit Chatterjee stars in Tata Pravesh’s second series of influencer films
Conceptualised by Wunderman Thompson South Asia, the film draws inspiration from Satyajit Ray’s Nayak
Wunderman Thompson South Asia designs first-ever influencer campaign for Tata Pravesh
The 'Akela Hi Kaafi Hai' campaign features VVS Laxman who is known for his inner strength and impeccable style
Tata Pravesh's new brand film explores the virtues of steel doors
Wunderman Thompson South Asia has conceptualized the 360-degree campaign #AkelaHiKaafiHai for TV, supported by print, OOH, POS and digital
Tata Pravesh urges people to sacrifice freedom for #DoosriAzaadi
The film has been created by Wunderman Thompson in association with SVF Brands
Tata Pravesh instills hope as India opens its doors post lockdown
The film by Wunderman Thompson is a follow-up to the brand's previous campaign, which drove home the message of staying indoors
How COVID-19 drove away product-led campaigns
Industry experts believe advertising is increasingly becoming a service, with brands not worrying about sales results or ROI during the lockdown period
Tata Pravesh says ‘Shut out Corona’ with Wunderman Thompson South Asia digital campaign
The film was made with Instagram and Twitter posts by hundreds of Indians with the Tata Pravesh hashtag #DoorsOfIndia
Wunderman Thompson South Asia puts together #ShutOutCorona campaign for Tata Pravesh
The film, a montage of doors being shut, was created via crowdsourcing; the agency’s members all over India were asked to contribute videos of doors in their homes being shut