This Olympics season, experts discuss the fine line brands should tread while congratulating sportspersons they don't represent on social media

Chehneet Kaur Aug 1, 2024 8:52 AM

Only 40% of the shoots must have resumed in Mumbai amid the new Covid restrictions by the govt, say Film, TV, and web series producers

Sonam Saini Jun 30, 2021 8:53 AM

Most of the producers, cast and crew of TV shows have returned to Mumbai, while others are most likely to resume shoots in the city from next week

Sonam Saini Jun 15, 2021 8:57 AM

Meanwhile, the industry bodies have requested CM Uddhav Thackeray to permit extension in timings to efficiently wrap up shoots

Sonam Saini Jun 7, 2021 8:33 AM

From ensuring additional safety and hygiene measures to covering the cost of logistics, broadcasters bear the additional expenses despite ad revenue going down

Sonam Saini Jun 2, 2021 9:06 AM

Citing lakhs of artists who are rendered jobless in the lockdown, the association ensured proper adherence to the COVID SOPs in a letter written to the CM

exchange4media Staff Jun 1, 2021 1:05 PM

Show production has been an uphill task for broadcasters, despite which fresh seasons of KBC, Kuch Pyaar Ke Rang Aise Bhi, India's Best Dancer, etc. are already in the pipeline

Sonam Saini May 20, 2021 9:04 AM

While broadcasters are determined to serve fresh content and avoid relying on re-runs, they are also navigating the increased production costs and other challenges of shooting outside Mumbai

Javed Farooqui May 4, 2021 9:10 AM

Entertainment channels are facing the prospect of airing re-runs once the bank of fresh episodes dries up

Sonam Saini & Javed Farooqui Apr 16, 2021 8:23 AM

The government issued new guidelines on the night of April 13 and imposed section 144 for 15 days amid the COVID surge

exchange4media Staff Apr 14, 2021 9:03 AM

Producers request government to treat the industry as an essential service and allow them to shoot for TV shows if a complete lockdown is implemented in Mumbai

Sonam Saini Apr 13, 2021 9:07 AM

The Shorts icon will be placed to the top or bottom row of the mobile app to make it easier for users to tap and watch Shorts on YouTube

exchange4media Staff Dec 26, 2020 8:26 AM

In today's edition of e4m Creative Zone, we speak to Prateek Bhardwaj, CCO Lowe Lintas on creativity in adversity, anticipated positive momentum post IPL and more

Misbaah Mansuri Aug 3, 2020 7:57 AM

In today's e4m Creative Zone, Chakravarti, Executive Creative Director, Taproot Dentsu, shares ad production hacks during the lockdown and how remote shooting has made casting more diverse

Misbaah Mansuri Jul 27, 2020 8:54 AM

The shoots will strictly be held indoors and in a closed environment with a maximum of 60 persons present at any given time

exchange4media Staff Jul 20, 2020 7:23 PM

While Star Plus and Colors have started shooting, ZEEL is expected to do so in a week

exchange4media Staff Jun 26, 2020 9:17 AM

The shooting of 'Funny Nights with Pearle Maaney' hosted by actress Pearle Maaney has started

exchange4media Staff Jun 16, 2020 6:40 PM

As per the government advisory, production teams should follow proper sanitisation protocol and operate at 33% of their original strength

exchange4media Staff Jun 1, 2020 8:30 AM

According to the norms set by the government, in urban areas shooting will have to be indoors with a limit of 20 people on the sets

exchange4media Staff May 26, 2020 12:57 PM

A review meeting on 30th March will decide on whether to resume shoots or to continue quarantine measures

Misbaah Mansuri Mar 17, 2020 8:21 AM