Ads are now being accepted as a fair exchange for quality content sans the exorbitant prices, say industry watchers about the OTT landscape
The three ODIs and five T20Is between July 22 and August 07 will be streamed live across FanCode app and www.fancode.com
The streaming platform has over 280Mn monthly active users in India
The revamped version comes with exciting features and advanced redemption policies to further augment the user experience as well as expanding creators' earnings by 4X
How Netflix characters and shows became a big part of the Spotify user's digital experience, which in turn drove interest and awareness of Netflix's content offerings
Gaurav Rakshit, COO, Viacom18 Digital Venture, said that while the show's format will remain similar to that of TV, Bigg Boss OTT will bring in a new level of innovation
Brands like Bumble India, Zomato, John Jacobs Eyewear, and many others have come up with quirky messages around the much-anticipated episode of the American sitcom to stream on ZEE5 in India
Times Music's catalogue, with over 56,000 songs, is now available on the Triller app
The new agreements will begin with the 2023 season and run through the 2033 season
It is another milestone achieved by Eros Now to further enhance the viewing experience of users and is expected to drive higher consumer engagement levels on the streaming platform
Eros Now is home to entertaining Indian movies that have a large and loyal fan base in the Middle East
This two-part special series reveals the extraordinary behind the scenes history of the White House Chiefs of Staff
While its current contributions are minuscule, experts believe that podcasts have the potential to become major revenue streams for platforms in the coming years
DishTV & d2h users will have access to MX Player’s content through their Android set-top boxes
Guest Column: In ‘Marketers Playbook for 2020 Post COVID-19' series, Abhishek Joshi, Head of Marketing & Business Partnerships, MX Player, says new habits will be the new normal even after the crisis
The agency won the mandate for the campaign following a multi-agency pitch and is now servicing the account from its Mumbai office
Through the association, Shemaroo will offer its wide range of high-quality audio content on the Resso app
This makes Gaana the country’s first music streaming app to have crossed the mark
The account will be handled out of the agency's Mumbai office
This version features artists from nine different linguistic backgrounds including Malayalam, Assamese, Urdu, Hindi, Marathi, Punjabi, Odia, Telugu & Bengali to highlight India's cultural diversity