Amit Sethiya was with Syska Group for over 8 years

e4m Desk Aug 12, 2024 11:17 AM

By Design has conceptualised and produced the ad films

exchange4media Staff May 29, 2023 11:35 AM

The multi-film campaign features a narrative between Rajkummar Rao in a double role

exchange4media Staff Aug 22, 2022 11:45 AM

Syska has launched the ‘Styles you, as you’ campaign digitally

exchange4media Staff Mar 1, 2022 4:22 PM

Guest Column: Gurumukh Uttamchandani, Executive Director – Syska, shared why FMEG companies must maintain a sharp eye on changing consumer requirements to effectively prosper in the post-pandemic era

Gurumukh Uttamchandani Dec 27, 2021 9:23 AM

The category spends anywhere between 25% and 30% on marketing in Q3

Simran Sabherwal & Mansi Sharma Sep 22, 2021 8:52 AM

An expert panel comprising Amit Sethiya, Milind Pathak, Narayan Sundararaman, Nicholas Kontopoulos & Simeran Bhasin discussed why brand love is all about going beyond algorithms

exchange4media Staff May 31, 2021 9:11 AM

With this collaboration, Syska is aiming to move forward with its proposition of being the perfect companion for its millennial and Gen Z target audience

exchange4media Staff Feb 24, 2021 12:25 PM

Rajesh Uttamchandani, Director, Syska Group, shares insights on the rationale behind venturing into a new segment, marketing strategy, distribution plans, expectations for 2021, and more

Ritika Raj Jan 19, 2021 8:31 AM

The campaign featuring the actor will begin shortly and will be executed through leading TV channels in GEC and News genres

exchange4media Staff Oct 29, 2020 3:54 PM

The critically acclaimed actor was associated with brands like Syska and CEAT

exchange4media Staff Apr 29, 2020 5:09 PM