India market climbed to eighth spot in 2023: GroupM
The Group's 'This Year Next Year' report estimate for 2023 is 5.8% growth, in line with its June forecast
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India's ad revenue to grow 16.8 per cent in 2023: GroupM report
According to the This Year Next Year 2022 Global End of Year Forecast, the ad revenue growth in 2022 will be 15.8 per cent
Global retail media to cross $100 bn this year: GroupM report
The September 2022 GroupM ‘This year, Next Year’ report also says global e-commerce sales are estimated to touch $5.4 trillion this year
Advertising to grow globally by 8.4% in 2022: GroupM
GroupM’s global mid-year ad forecast ‘This Year Next Year’ says while TV advertising should see a 4.4% gain during 2022, OOH will achieve nearly 14% growth this year
‘We are helping clients decode changing consumer behaviour & impact of the pandemic’
Tushar Vyas, President-Growth & Transformation – GroupM (South Asia), shares insights on growth in the advertising sector and the sectors that have performed well
‘Our clients & partners came together because we faced the same disruption’
Prasanth Kumar, GroupM South Asia CEO, says that while the growth rate predicted for India is quite high at 23% in 2021, the country has still not crossed 2019 levels
2020 more of a mild setback than an industry-changing catastrophe: GroupM report
GroupM's This Year Next Year End of Year Media Forecast posits that advertising weathered the storm relatively well and will end up at declining by 'only' 5.8% on an underlying basis
Why advertising on e-commerce platforms is picking up pace in India
Advertising spends on e-commerce platforms crossed Rs 2,100 crore in 2019; spend pool expected to grow at CAGR of 44% to reach Rs 18,700 crore by 2025, say industry experts