Netizens trolled the ad, arguing that it objectifies McDonald's female employees and encourages men to harass them

exchange4media Staff Jun 9, 2023 2:41 PM

Unintentionally, we may have hurt the sentiments of certain communities and individuals, the company said in a statement

exchange4media Staff Jun 8, 2023 6:23 PM

SRK's son launched his fashion label on April 30

exchange4media Staff May 2, 2023 4:02 PM

The video is a recreation of a scene from the Malayalam movie 'Sufiyum Sujatayum' spliced awkwardly with a VIP Skybags promo

exchange4media Staff Apr 26, 2023 1:14 PM

The model is promoting the label’s zari saree collection

exchange4media Staff Apr 10, 2023 7:41 PM

As controversies and violations of the ASCI code rise in tandem with digital advertising, ASCI CEO and Secretary General Manisha Kapoor calls for brainstorming within the creative industry

Kanchan Srivastava Feb 7, 2023 9:03 AM

Negative publicity is far more effective than a positive one, as controversies, social media outrage and hashtag trends force many uninitiated people to watch the ad, say industry watchers

Kanchan Srivastava Oct 29, 2021 8:48 AM

The brand claimed that two teaspoons of the chyawanprash were enough to ward off the virus

exchange4media Staff Apr 5, 2021 1:42 PM

Users on social media complained that the edtech company has been going overboard with nonstop TV and digital ads

exchange4media Staff Sep 18, 2020 12:48 PM