Raj Nayak appointed to the advisory board of YAAP
YAAP is a specialised content and influencer marketing company
yaap
YAAP appoints V Gokulakrishnan Pillai as Creative Head
Pillai has 15 years of experience in digital content and advertising
YAAP hires Nandita Saggu as Partner to drive growth in the Middle East
Prior to joining YAAP, she was the Chief Growth Officer at DViO
'Tagger Media & YAAP aim to influence influencer marketing'
YAAP founder Atul Hegde and Tagger Media CEO Dave Dickman talk about keeping pace in a rapidly evolving influencer market and staying relevant in a highly competitive environment
Digital marketing company YAAP acquires Middle East based Crayons Communications
The 100% acquisition will see Crayons Communications merge with YAAP
YAAP wins social media and brand development mandate for NIXI
YAAP will also be responsible for revamping the brand’s identity and managing their digital and social media presence
YAAP onboards 20 new businesses, including NPCI, MPL & NITI Aayog
The agency will be responsible for strategy & development, influencer marketing, media buying and social media of these new mandates
Mobile Premier League appoints YAAP as social media & content strategy agency
The digital content company will be in charge of conceptualizing, creating and amplifying content for the e-Sports platform’s digital presence
Construction mgmt software firm Zepth names YAAP Digital as creative & digital agency
The digital content company will take charge of Zepth’s digital and creative presence in light of its upcoming revamp
Instagram likely to become new digital home for many following TikTok ban
Guest Column: Irfan Khan, Partner, YAAP Digital, writes Instagram is set to be an effective channel for brands looking to increase sales & app downloads
Rachit Dewan joins Yaap as Associate Vice President - Business Devpt
Dewan will report directly to Manan Kapur, Partner at YAAP
Sangeeta Mukherjee joins Yaap as Associate VP - Business Development
Mukherjee will oversee business development for YAAP’s influencer marketing vertical across India
31.7% influencers say video most impactful content format on social media: YAAP
YAAP's Influencer Marketing Outlook Report 2020 also revealed that 31.7% of influencers find video as the most impactful post format on social media
YAAP & Fork Media join hands for influencer marketing
The super specialized digital content company and the media & publishing company have combined their expertise to capitalize on the spike of influencer marketing in the Middle East
Meghalaya says ‘Trip Now, Travel Later’ in tourism campaign film
The video was created by YAAP Digital with a vision to capture the scenic beauty of Meghalaya’s natural landscape
YAAP pays tribute to the spirit of independent agencies in India
The digital content company has created a video as an ode to the resilience of independent agencies
YAAP Digital ropes in Manoj Pandey as Creative Director
Pandey has earlier worked with agencies like Ogilvy & Mather, Weiden+Kennedy, SapientNitro, and brands like Nike, Unilever and Coke