The Business Head of ZEEL’s new lifestyle channel Zee Zest shares more on the launch, lifestyle as a category and how the digital business of Zee Zest acts as a force multiplier to TV
Kartik Mahadev, Business Head, Premium Channels, ZEEL shares insights on the recently announced ZEE property that brings latest Hollywood movies in dubbed languages across ZEE’s movie channels
Samrat Ghosh and Amarpreet Saini share journey of Zee Biskope launched in January this year
According to the network’s heads, the reason for launching Zee Vajwa, a pay channel, is the strong presence in the Marathi regional market
In conversation with exchange4media, Ashish Sehgal, Chief Growth Officer - Advertisement Revenue, ZEEL, says inventory demand has surpassed supply and this is a clear indication for price correction
As Zee Cafe completes 20 years, Kartik Mahadev, Business Head, Premium Channels, ZEEL, talk about the channel's journey, the challenges of the category and future growth drivers
To keep up with the rise in ad volume, broadcasters are offering discounts, expected to continue till the festive season, say industry experts
Most broadcasters are bringing back popular shows as part of their strategy to beat the current slide
Most media companies saw their stocks in the red due to the impact of Coronavirus and the crash in global crude oil prices