e4m Real Time Programmatic Advertising Awards: Flipkart, Mondelez, Godrej, Noise win big
The winners were selected by a panel of industry veterans from close to 150 entries
The first edition of the e4m Real Time Programmatic Conference and Awards were announced at the Jio World Convention Centre in Mumbai today. The awards celebrated all the creative, innovative work being done in programmatic advertising. The winners include some of the leading names in their respective fields, all having embraced the power of programmatic and using it to drive value for their brands.
Flipkart and mCanvas picked up the gold metal for Best Mobile Campaign for 'Flipkart Big Savings Days', while Mondelez International's Cadbury Dairy Milk Silk Amazon Ads won the gold metal for Best Innovative Marketing Campaign with its Cadbury Dairy Milk Silk Valentine’s Day 2022 multi-sensory campaigns. The gold metal for Most Effective Programmatic Media Partnership was won by Godrej (GCPL) and InMobi with 'Digital Transformation: The Godrej Way'.
Noise and Amazon Ads won two gold for Best Effective/Measurable campaign and Best New Product Launch Campaign.
The winners were selected by a panel of industry leaders, brand heads, and advertising veterans from close to 150 entries.
The first edition of the awards was co-powered by MiQ and Voot, with DoubleVerify and Yahoo being co-gold partners, and Lemma being the programmatic adtech partner.
Here’s the complete list of winners:
