Date-wise News
The Indian metro teen is surely that. An explicit desire to look good, resulting in fortunes spent on clothes, shoes, make up, gymnasiums, cosmetics, deodorants, perfumes, sunglasses, jewellery, grooming. A superiority complex reflected in their purchase of mobile phone instruments, personal music players, choice of restaurants, nightclubs and the like. And to them, cost is no barrier. That's the new Indian teen: sexy, haughty and a spendthrift.
exchange4media Staff Sep 2, 2005 10:31 AM
Sam Balsara, CMD, Madison Communications, presented his version and vision of the rules of the media game in India at the first ever Media Review of the biggest advertising club in the world, the Ad Club Bombay.
exchange4media Staff Sep 2, 2005 10:25 AM
President of Quaker Foods, Mary Dillon, has resigned and is expected to join McDonald’s Corp as successor to Chief Global Marketing Officer Larry Light.
exchange4media Staff Sep 2, 2005 8:10 AM
RAMMS India, an MAA group company into retail solutions, has been appointed as retail consultant for an exclusive store in Kenya, housing European luxury crystalware, glassware and tableware from ARC International. The project is estimated at Rs 1 crore per store.
exchange4media Staff Sep 2, 2005 8:09 AM
Virgin has partnered with Barista and contests2win.com for an interactive SMS contest. Starting from September 3, those having a cuppa at Barista can answer a simple question on Virgin Atlantic while chatting with friends and win goodies.
exchange4media Staff Sep 2, 2005 8:08 AM
Today, power lies with the mall owners when it comes to negotiating for space. This pure demand and supply led situation is likely to give way in the not too distant future as space supply eases to brands dominating the mall landscape and driving business fortunes.
exchange4media Staff Sep 2, 2005 8:06 AM
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What had started as just music has now evolved into a more flanked offering, says Amar K Deb, Head-India, Channel [V]. The music channel has a young, raring-to-go team and is the country’s numero uno creative hothouse, he claims.
exchange4media Staff Sep 2, 2005 8:05 AM
Radio City is out to tickle the grey cells of advertising professionals via a contents exclusively open to anyone working in advertising, media planning, buying agency as well as brand managers and marketing managers of Delhi.
exchange4media Staff Sep 2, 2005 8:04 AM
Almost a year after his arrival at Carat Media as General Manager (West), Abbas Muni has put in his papers. Only this time he has moved on from the media side of the business completely. Muni is on his way to join SET India as AVP, Strategic Planning, Sales for the complete network.
exchange4media Staff Sep 2, 2005 8:03 AM
Three IITians, fresh out of the technology temple’s Chennai branch, have given wings to their dreams instead of going the corporate way. Thus was born the Third Wing Services, a creative and design solutions shop, which has already bagged one retail account.
exchange4media Staff Sep 2, 2005 8:01 AM
HT Media on Thursday debuted at Rs 685 on the Bombay Stock Exchange and hit an intra-day high of Rs 731 before closing at Rs 557.67, a 5.22 per cent premium over its issue price.
exchange4media Staff Sep 2, 2005 8:00 AM
Indiatimes is realigning all its operations with a futuristic plan to build an integrated platform from where it can meet the increasing needs of its present clients and explore the market to provide a one-stop solution in all its specialised areas.
exchange4media Staff Sep 2, 2005 7:58 AM
Even as TAM numbers have thrown up a new line-up of top players in the Hindi news genre, top media professionals explain that decisions in the domain rely more on perception now and less on TRPs. And as more players enter the field, the situation will accentuate further.
exchange4media Staff Sep 2, 2005 7:56 AM
The STAR Network has some new offerings to make evenings livelier for those who want something more than the Saas-Bahu-Jassi fare. While STAR Plus will be airing a new game show, ‘Mum, Tum aur Hum’, at the 8 pm slot, a star-studded dance competition show ‘Nach Baliye’ will brighten up the 9 pm slot on STAR One.
exchange4media Staff Sep 2, 2005 7:55 AM
OgilvyOne, the direct marketing arm of O&M in India, has bagged Benetton’s CRM account. Four other agencies were in the fray. While the account size could not be ascertained, it is believed that the client will be spending a decent amount on its CRM activities.
exchange4media Staff Sep 2, 2005 7:53 AM
