Date-wise News

The platform will now offer third-party measurable and result-oriented campaigns to advertisers
exchange4media Staff Apr 29, 2019 6:27 PM

From T-Shirts to key chains, the platform has a range of GOT collectibles
exchange4media Staff Apr 29, 2019 6:20 PM

The platform in partnership with Vikram Chandra and Editorji has launched a series of Twitter-first conversations with political leaders
exchange4media Staff Apr 29, 2019 5:42 PM

Admitad's Annual Report also noted the growing trend of influencer marketing, which is expected to become the traffic channel promising the most dynamic growth
exchange4media Staff Apr 29, 2019 5:21 PM

The unique initiative switches the regular cursor on the ScoopWhoop website and their office systems with a modified hand cursor where the index finger is inked and says GO VOTE!
exchange4media Staff Apr 29, 2019 4:51 PM

The campaign, #BanaoDimaagKoAmeer emphasizes that true wealth is one’s intelligence and playing poker on Adda52 is the key to sharpening the mind
exchange4media Staff Apr 29, 2019 4:26 PM

Gift card industry stalwarts take part in third edition of Gift Card Conclave conducted by Qwikcilver Solutions
exchange4media Staff Apr 29, 2019 4:25 PM

Koovs has curated an exclusive range as online fashion partner for the film that features Ananya Panday, Tara Sutaria and Tiger Shroff
exchange4media Staff Apr 29, 2019 4:13 PM

The development comes after the acquiring of 51% stake in Next Mediaworks Ltd, the owner of Radio One
exchange4media Staff Apr 29, 2019 3:39 PM

Founded by veteran hotelier, Kapil Chopra, EazyDiner is on a mission to build an eating-out reality to cater to India’s changing paradigm
exchange4media Staff Apr 29, 2019 3:36 PM

The new Avengers range includes some of the most iconic Marvel Super Heroes including Captain America, Spider-Man, Iron Man and more
exchange4media Staff Apr 29, 2019 3:03 PM

The campaign deals with the face wash’s benefits over soap
exchange4media Staff Apr 29, 2019 3:03 PM

The event is conceptualised by CEO of Wockhardt, Dr. Husaifa Khorakiwala
exchange4media Staff Apr 29, 2019 2:39 PM

Maheshwar, Alexa Evangelist, Amazon India, spoke on the topic, ‘Giving A Voice To Your Brand’
exchange4media Staff Apr 29, 2019 1:58 PM

Wheeler joined Vistara in March 2017, replacing Kishore Mardikar
exchange4media Staff Apr 29, 2019 1:45 PM

Surana, VP, New Product Development, DS Group spoke about the growth of influencer marketing in India and how it is helping brands
exchange4media Staff Apr 29, 2019 1:21 PM

An OPPO Breakthrough Award will also be presented by OPPO to honour young players who make major breakthroughs competing at Wimbledon.
exchange4media Staff Apr 29, 2019 1:11 PM

Marketing honchos dwell on the topic, Bulls eye: Targeted advertising meets social media
exchange4media Staff Apr 29, 2019 12:44 PM

The film has been made under the banner DLB Films Pvt Ltd and will be distributed by Reet Films
exchange4media Staff Apr 29, 2019 11:26 AM

HOOQ plans to localise English-language content for Indian audiences in Hindi, Tamil and Telugu by the end of 2019
exchange4media Staff Apr 29, 2019 11:12 AM

Watcho marks its entry into this segment with an original comedy show, ‘Vote The Hell’ featuring prominent comedians and their satirical take on the Indian elections
exchange4media Staff Apr 29, 2019 10:55 AM

Pitch CMO Summit 2019: Rajesh Ramakrishnan, MD, Perfetti Van Melle India, gave the valedictory address and explained how personalisation has become an indispensable part of marketing
exchange4media Staff Apr 29, 2019 9:39 AM
Bhasin, CEO, Greater South and Chairman & CEO - India, Dentsu Aegis Network & Chairman, MRUC, speaks about the IRS 2019, its challenges and the outlook going forward
Srabana Lahiri Apr 29, 2019 9:30 AM

Almost every regional daily saw a significant rise in readership as per the IRS Q1 2019 report
Moumita Bhattacharjee Apr 29, 2019 9:28 AM

Vikram Sakhuja, Group CEO, Madison Media & OOH & IRS Technical Committee Chairman, talks about the changes made in the latest IRS compared to the last one and more
exchange4media Staff Apr 29, 2019 9:27 AM

While Audi has been part of on-screen branding in the movie, brands like Oppo, Myntra, Pantaloons, Max Fashion and Adidas have launched Avengers-inspired products
Dolly Mahayan Apr 29, 2019 9:25 AM

Though Avengers: Endgame broke box office records, the big growth story of Print was as much of a hit in the industry, with dailies and magazines together adding 2.7 cr readers since IRS 2017
Srabana Lahiri & Dipali Banka Apr 29, 2019 9:20 AM

Hindi and language publications continue to lead the Print growth story
Ruhail Amin & Tasmayee Laha Roy Apr 29, 2019 9:19 AM

The findings of the Indian Readership Survey Q1 2019 revealed that 1.8 crore readers have been added to the daily readership from IRS 2017
Noel Dsouza Apr 29, 2019 8:52 AM

Guest Column: Kamal Krishnan PS, National Head, Integrated Media Solutions – Mathrubhumi, talks about how IRS Q1 2019 shows Print is still an unavoidable choice for marketers across categories
Kamal Krishnan PS Apr 29, 2019 8:48 AM

Among the English dailies, while TOI has retained the number one spot, The Hindu is at the second position followed by The Economic Times
Anjali Thakur Apr 29, 2019 8:30 AM