Given the large number of elections taking place across the globe, Google said that poll ads will be under scrutiny with an increased focus on election advertisers
The summit is centred on actionable strategies, valuable connections and a deeper understanding of the diverse facets of entrepreneurship in India's dynamic ecosystem
The ad is complete with lookalikes of prominent national politicians like Arvind Kejriwal, Sonia Gandhi, Mamata Banerjee, Uddhav Thackrey, and Lalu Prasad Yadav and his son Tejashwi Yadav
The campaign underscores the company's strategy this IPL season - entrusting CSK fans with the creation of Gulf Oil advertisements so that the players can focus on the game
Writing for e4m ‘In her footstep’ series, Bhaskar Majumdar shares why her mother has been his inspiration and how she helped him in navigating life's challenges
As per Google's transparency report, 9,012,232 videos and 20,592,341 channels were removed between October 2023 and December 2023 for violation of its guidelines
As part of ‘The Bank of Small Wins’ campaign, Britannia Good Day printed its currency in denominations ranging from Rs 10 to Rs 2000, with designs inspired by the packs of Britannia Good Day
With a massive increase in the volume & diversity of data, CMOs these days are grappling with the challenge of distilling the vast pool of information into actionable insights
Kosuke Sogo, Co-founder and CEO, AnyMind Group, shares his plans for the AnyMind Group, and talks about the different verticals of the group, including India’s POKKT
The deal will include India’s tours of New Zealand in the 2026-27 and 2030-31 summers, as well as all other bilateral Tests, ODIs, and T20Is played in New Zealand
Prativa Mohapatra, VP & MD, Adobe India, spoke to e4m on the sidelines of the Adobe Annual Summit in Las Vegas that saw Adobe CEO Shantanu Narayen launching a Gen AI app for marketers