Hungama TV on the lookout for ‘Sabse Bada Pyjama’ in Mumbai

Hungama TV’s ‘Pyjama party’ is on. Boosted by the popularity of its ‘Pyajama Pakdo’ contest, Hungama TV has launched another on-ground activity with the channel’s popular toon characters Shinchan and Doraemon visiting Mumbai in search of ‘Sabse Bada Pyjamas’. After visiting Mumbai, the toon duo would tour Ahmedabad, Delhi and Kolkata in search of the ‘Sabse Bada Pyjama’, who will feature on Hungama TV.

Aparna Bhosle, Director - Programming and Production, Walt Disney Television International (India), said, “We are excited to take Hungama TV stars on-ground with the launch of ‘Sabse Bada Pyjama’. Shinchan and Doraemon fans will get a unique opportunity to impress their stars while interacting with them in a fun new way. We want kids across India to join the pyjama party on Hungama TV this New Year.”

In line with positioning of the channel, Hungama TV gave kids an opportunity to witness the pyjama masti in their city and also gave them a platform to showcase their own mad fun side. Kids along with their parents engaged themselves in a day filled with fun and excitement.

To enter the league of ‘Sabse Bada Pyjamas’, kids have to display their funny side by either impersonating Shinchan or singing like Kochikame or cracking pyjama jokes, as well as making pyjama faces in the special Hungama video booths installed at the mall.

In return, kids can look forward to lots of crazy Pyjama fun, games, prizes and giveaways at the entertainment zone. The entertainment zone will have amusement and interactive elements themed around popular Hungama TV characters. All Shinchan and Doraemon fans who win an entry pass can interact in person with the toon stars and get their pictures clicked with them.