Chaayos looks to expand marketing team
The brand has opened job opportunities for copywriters, art & design experts and trade marketing experts
Tea cafe chain Chaayos is looking to expand its digital and trade marketing team to cater to the wider customer demands. Sources tell e4m that Chaayos plans to add more experts to its art, design and digital content marketing and advertising team.
Confirming the reports, Nitin Saluja, Founder of Chaayos, said, "Like always, we will continue to grow our cafe footprint and go deeper into the cities we are present in and explore new markets. We are also continuously on the lookout to hire talent to handle the scale that we aspire for."
Added, Deepak Gaur, venture partner at Elevation Capital, "A unique combination of innovations in food and drinks offerings, strong leverage of technology solutions, and obsession with customer satisfaction have positioned Chaayos as a clear leader in their space."
The brand is popular for its creative marketing campaigns and plays differently while fabricating its advertising campaigns. The brand has announced a series of creative campaigns in the last couple of months and the credit goes to the brand’s marketing team for using varied design styles and uniquely written content to target their customers.
Chaayos has been preparing to expand the market for a long time. The company has raised $53 million for tech enhancements, hiring and store expansion. The funding round was led by Alpha wave ventures with participation from all existing investors- Elevation Capital, Tiger Global and Think Investments.
