e4m TechManch: Unilever’s Meenakshi Burra to discuss driving growth with AI and digital

Digital technology and Artificial Intelligence (AI) are transforming consumer markets in a number of ways. Leveraging digital and AI technologies can significantly enhance customer experiences, streamline operations, and drive business growth. AI can also help identify patterns in consumer behaviour, helping businesses understand consumer preferences and predict future market trends. The integration of digital technology and AI in consumer markets is indispensable for modern businesses. To explore this space further, Meenakshi Burra, CDO (HUL) and Vice President Data, Technology & Business Services (South Asia), Unilever, will share insights on how digital & AI can positively disrupt engagement with customers and consumers e4m TechManch 2024.

The eight edition of the digital marketing conference will be held on July 19 in Mumbai. Distinguished leaders and experts from the digital marketing ecosystem will come under one roof and share insights on a wide range of topics to explore how marketers can leverage their data effectively to drive growth. At the upcoming edition of e4m TechManch, marketers will gather to discuss innovative ideas and explore how technologies are shaping the future of marketing in the digital age.

Apart from keynote sessions, e4m TechManch 2024 will see seasoned professional share insights on game-changing strategies, opportunities and challenges that lie ahead in the digital marketing sphere. At the conference, the esteemed line-up of speakers will shed light on topics like digital consumers' behaviours and preferences to tailor marketing strategies effectively, effective strategies for thriving in digital commerce, how AI is reshaping digital marketing landscapes, emerging technologies shaping the future of digital marketing and more.

Be a part of the much-awaited digital marketing conference and get exciting opportunities to network with industry peers and thought-leaders. Attendees can gain first-hand insights into the latest trends, technologies, and strategies from experts, enabling them to explore innovative approaches in the digital marketing realm.

To ensure you don’t miss out on valuable insights from experts, click here to register.