IBC 2024: Experts to decode the dynamics of purpose-led, future-fit brands
The upcoming edition of India Brand Conclave will be held on February 2 in Mumbai
The exchange4media Group is set to host the seventh edition of its flagship property India Brand Conclave (IBC) on Friday, February 2 in Mumbai. Driving the theme ‘Building Purpose-Led, Future-Fit Brands’, the upcoming edition will see the coming together of distinguished personalities from the marketing and advertising world to discuss a wide range of topics. The conclave brings India's most reputed brands and their top leaders to interact and share insights on their game-changing success stories under one roof. The day-long conference has an impressive lineup of speakers with a mix of keynote addresses, fireside chats and panel discussions. The conclave is powered by Star Sports, while Kantar is the associate partner.
Don't miss the chance to immerse yourself in the latest trends and insights by industry stalwarts. India Brand Conclave promises to be an extraordinary event, bringing together industry leaders, experts, and enthusiasts to decode the dynamics and ever-changing business environment that we live in today. With a focus on building purpose-led, future-fit brands, the summit is a unique opportunity to stay ahead of the curve in an ever-evolving business landscape.
Interested enthusiasts can avail the passes for IBC 2024 at a flat Rs 750 off till January 28 as part of the Republic Day offer. Celebrate the 75th Republic Day with a Special Discount! Get your passes now without any further delay. You can click on this link https://bit.ly/3vG8KnC and grab this exciting offer! Passes are limited, so secure yours now!
At the conclave, the insightful panel discussions by experts will offer valuable insights on how brands can leverage technology, how brands can amplify their purpose in the digital age, how brands balance the long-term vision of their purpose with short-term market pressures, how brands capture and maintain Gen Z's fleeting attention and build lasting brand loyalty and more.
The first panel discussion will be on the topic ‘The Intersection of Technology and Purpose in Brand Innovation’ where industry leaders including Anuja Trivedi, Chief Marketing Officer, Shemaroo Entertainment Ltd.; Kishan Panpalia, Founding Team, Pepper Content and Rohit Talwar, Vice President and Head of Marketing, Castrol India Limited will engage in an insightful talk.
The second panel discussion will see seasoned experts sharing insights on the topic ‘Cricket on TV - The Platform for Driving Business Impact’. The panellists include Deba Ghoshal, Vice President & Head of Marketing, Voltas Limited; Krishnarao Buddha, Senior Category Head – Marketing, Parle Products and Ramesh Srinivasan, Director of Marketing, PhonePe. The panel will be moderated by Neeta Nair, Editor, IMPACT Magazine.
On the third panel will be industry experts shedding light on the topic ‘The Impact of Gen Z on Brand Building’. The panellists include Ankit Desai, Chief Marketing Officer – India, The Hershey Company; Ravi Makwana, Chief Marketing Officer – India; Tim Hortons; Saloni Narang, Head of Brand, Traya and Pradnya Somesh Popade, Head - Marketing Communications, Samsonite South Asia Private Ltd.
That’s not all, the agenda for IBC 2024 is power-packed with several impressive sessions. Mark your calendar for the e4m India Brand Conclave 2024 on February 2. Stay tuned as we reveal speaker details soon! Click here to register. https://e4mevents.com/ibc-2024/register .
