Plum Goodness retains Team Pumpkin for Performance Marketing mandate
The new mandate will be serviced by ROIsted
Integrated Marketing Agency Team Pumpkin has announced its extended association with the fast-growing Indian beauty and personal care brand Plum Goodness.
Team Pumpkin will function as performance marketing partner for Plum Goodness, focusing on bottom-of-the-funnel initiatives as a part of the mandate.
Co-Founder and CEO, Team Pumpkin, Ranjeet Kumar commented, “The team is ecstatic with this retention. The brand’s ethos is one that we resonate with strongly, and we look forward to doing more work together that is both meaningful and memorable.”
Celebrating the success of the 9th birthday sale, Chief Business Officer, Plum Goodness, Abhishek Agrawal said, “We are delighted by the positive reception of the birthday sale by our wonderful consumers. Team Pumpkin has helped in the efficient execution of our strategy. We look forward to the continued association to drive bigger and better results.”
The new mandate will be serviced by ROIsted, the performance marketing and SEO unit formed after recent restructuring in the company and formation of specialized agencies.
