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Bhan, Director & Chief Marketing Officer, Max Life Insurance, shares insights behind the new campaign, digitisation journey, partnership with Axis bank, expected growth, and more

Ritika Raj Oct 19, 2021 8:33 AM

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Experts will convene today for e4m's ongoing series with Salesforce -- Moments Made By Marketing

exchange4media Staff Jul 20, 2021 9:33 AM

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In the second session of the webinar, panellists discussed how the finance sector in India will evolve in the digital world

exchange4media Staff Jan 29, 2021 8:38 AM

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Bhan, Director & CMO, Max Life Insurance, discussed how the brand is driving customer engagement during the Covid-19 pandemic

Nafisa Shaheen Dec 7, 2020 8:33 AM

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Bhan, Director & CMO, Max Life Insurance, revealed that brand considerations increased by 20-25% due to the brand’s association with IPL last year

Misbaah Mansuri Oct 28, 2020 9:12 AM

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Guest Column: Aalok Bhan, Director & Chief Marketing Officer, Max Life Insurance, says brands must be empathetic, agile and revise the rules to win customers

Aalok Bhan May 18, 2020 9:19 AM