Over two-thirds of India-based SMBs said AI will improve the performance of their advertising campaigns, states the report by Amazon Ads

e4m Staff Jul 10, 2024 4:00 PM

Brands of all sizes will embrace Streaming TV, Amazon Ads has said its trends report

e4m Staff Jan 3, 2024 11:43 AM

Amazon bagged the metals for campaigns executed for brands like HP India, Boat, Philips, The Coca-Cola Company, Asian Paints and OnePlus

e4m Staff Nov 29, 2023 9:30 PM

While Mindshare India walked away with Agency of the Year award, Aditya Birla Group was adjudged the Mobile Marketer of the Year

e4m Staff Nov 29, 2023 9:24 PM

Expansion of the Amazon Ads on-box advertising represents new opportunities for brands in India to engage with customers

NATIVE CONTENT Oct 30, 2023 8:50 AM

As per media reports, brands and agencies have been given the time to make the transition

e4m Staff Oct 13, 2023 10:27 AM

Here we feature the leaders who have driven growth for digital platforms through transformative sales

Imran Fazal Jan 18, 2023 8:52 AM

Brands tugged at heartstrings this year with TV spots that focused on human connections

exchange4media Staff Dec 24, 2022 7:56 AM

The study states that more than 3 out of every 5 users visit Amazon for browsing/window shopping of products while 1 in every 3 users start their product research journey on Amazon

exchange4media Staff Dec 19, 2022 9:37 AM

Amazon Advertising Head Girish Prabhu talks about the growth of e-commerce advertising in India and the role that Amazon is playing to drive its adoption among brands

Javed Farooqui Jul 21, 2022 8:26 AM

The playbook is a guide for building communication strategies for e-commerce networks

exchange4media Staff Jun 2, 2022 11:19 AM

Quartile’s AI software auto manages media keywords

exchange4media Staff Apr 28, 2022 1:31 PM

Armstrong has been appointed as Director of Global Customer Development

exchange4media Staff Apr 21, 2022 10:32 AM