comscore

Company starts onboarding clients ahead of the survey to help them with holistic cross media insights, Alejandro Fosk, EVP International, told e4m in an exclusive interview
Kanchan Srivastava May 10, 2024 5:55 PM

Data from Proximic by Comscore is now available to media buyers via PubMatic’s Connect platform
exchange4media Staff Mar 27, 2023 12:25 PM

As per the report, Aaj Tak has got 70,978,073 cross-platform actions this January
exchange4media Staff Feb 20, 2023 9:46 AM

As per Comscore Videometrix MultiPlatform Report for July 2022, India Today Group has a digital viewership of 98.6k
exchange4media Staff Sep 28, 2022 1:44 PM

Visakh Vijayakumar and Atul Nandoskar to serve as Sales Directors for India
exchange4media Staff Sep 14, 2022 3:21 PM

Advertisers using Yahoo DSP now have access to Comscore Activation for robust brand safety and brand suitability filters
exchange4media Staff Aug 23, 2022 1:27 PM

This will offer advertisers an exclusive cross-platform measurement solution to tackle growing challenges in the media ecosystem
exchange4media Staff Feb 28, 2022 2:16 PM

The collaboration will combine L2's voter insights with Comscore's patent-pending Predictive Audiences methodology
exchange4media Staff Jan 14, 2022 1:16 PM

With the acquisition, which closed on December 16, 2021, Comscore plans to expand its Media Metrix and Video Metrix currencies to include Shareablee's social media engagement and video insights
exchange4media Staff Dec 18, 2021 2:00 PM

Plan Metrix taps into Comscore’s strategic partnership with Kantar that allows both companies to provide an enhanced digital media planning service to their clients
exchange4media Staff Jul 6, 2021 12:31 PM

At Comscore, Pobbisetty was responsible for sales of digital audience and advertising measurement products in India
exchange4media Staff Jun 19, 2021 9:48 AM

The group clocked over 883 million video views to clinch the top spot on the Video Metrix list
exchange4media Staff May 27, 2021 10:39 AM

As part of the deal, ENPL has expanded its Comscore access to include the new state level clusters for digital audience measurement in India
exchange4media Staff Apr 21, 2021 1:34 PM

The report states that the top 5 state clusters - Maharashtra & Goa, Uttar Pradesh, West Bengal, Sikkim & Odisha, and Andhra Pradesh & Telangana - account for 51.4% of India’s internet population
exchange4media Staff Mar 26, 2021 3:24 PM

As per the data, the website leads with over 6.2 million unique visitors with its readers spending over 53 million minutes
exchange4media Staff Mar 10, 2021 9:59 AM

The website recorded over 56 million reading minutes, the most by any Tamil publisher in the country
exchange4media Staff Feb 11, 2021 11:02 AM

The finding is part of Comscore's six key insights on digital consumption trends across the Asia Pacific region
exchange4media Staff Dec 15, 2020 1:58 PM

Times Internet Limited stands at number three with 315 million unique visitors and 77.7% reach
Dipali Banka Aug 4, 2020 8:21 AM

ComScore tracks four unexpected digital content trends of life during pandemic
Dipali Banka Jun 23, 2020 4:18 PM

As per the Comscore data for April 2020, Aaj Tak has broken own record and continues to be India’s No. 1 news mobile app
exchange4media Staff Jun 11, 2020 3:42 PM

Total internet consumption in April 2020 incresed by 20 per cent compared to January 2020
exchange4media Staff Jun 4, 2020 5:37 PM

The numbers are as per latest Comscore data - February 2020
exchange4media Staff Apr 2, 2020 1:31 PM

Comscore's contextual targeting lets ad buyers fine-tune the kind of virus content they do or don’t appear against
exchange4media Staff Mar 25, 2020 5:42 PM

Yeung joins Lotame from Comscore, where she served as Deputy General Counsel, leading efforts to bring the company back to the public markets after it was delisted
exchange4media Staff Feb 14, 2020 10:31 AM