OpenAI and Google’s partnership with BCCI & ICC marks the arrival of the next heavyweight advertiser category, industry executives say 

Kanchan Srivastava Feb 25, 2026 9:39 AM

Before joining Infogain, Kathuria was the Global Head of Marketing at LTIMindtree

exchange4media Staff Mar 14, 2023 4:11 PM

At e4m-DNPA Future of Digital Media Conference, Fletcher, Member of Parliament, Australia, shared insights on the issues that the News Media Bargaining Code should address, & more

exchange4media Staff Jan 23, 2023 8:32 AM

Dubai-based 27th Sports have acquired exclusive rights from Impress-Mattra Consortium, the on-ground rights holder of all Bangladesh cricket team’s home series

exchange4media Staff Nov 10, 2022 4:06 PM

The agency will be responsible for driving GAIN's narrative in a compelling manner and improving awareness of the select biofortified food products in key regional markets

exchange4media Staff Jan 17, 2022 6:47 PM

Anurag Thakur also mentioned that the GAMA accepted 1790 grievances in 2020, 3416 grievances in 2019 and 2939 grievances in 2018

exchange4media Staff Aug 2, 2021 8:05 AM

Prior to launching Tap-a-Gain, Purandare was with Diageo India

exchange4media Staff Jun 7, 2021 9:53 AM

As part of the partnership, SEEDS will drive Covid -19 vaccinations for the community at large, set up Covid care centres equipped with beds and medical facilities including oxygen cylinders

exchange4media Staff May 3, 2021 4:01 PM

Trident has released the first part of a three-part film series campaign which aims to normalise not feeling overridden by guilt while using copier paper

exchange4media Staff Mar 2, 2021 3:06 PM

Kapoor, Secretary-General, ASCI, shared that the council intends to use social media significantly as a part of its 2021 awareness campaign

Misbaah Mansuri Feb 10, 2021 8:33 AM

Prior to this, Chamaria was associated with organisations like RateGain and HCL Technologies

exchange4media Staff Nov 7, 2020 12:03 PM

At the e4m Red Carpet Experiential Marketing Summit, panellists discussed the impact of the pandemic on the experiential industry and the upcoming innovations in the space

exchange4media Staff Oct 19, 2020 8:23 AM

The campaign encapsulates its message through a satirical series of comic strips, goading videos and sarcastic PSA posters

exchange4media Staff Oct 7, 2020 1:38 PM

The initiative aims at training NPOs towards the larger mandate of digital governance

exchange4media Staff Oct 3, 2020 4:00 PM

There has been a flood of advertisements with dubious claims about COVID-19 cures and preventions, says ASCI Chairman Subhash Kamath

exchange4media Staff Sep 30, 2020 3:23 PM

Apart from news, the portal has been covering genres like education, health, women and lifestyle

exchange4media Staff Apr 17, 2020 11:55 AM

The meals will be distributed in partnership with RAHI, an NGO that is working towards hunger eradication and currently focussed on providing meals to COVID-19 impacted communities

exchange4media Staff Apr 14, 2020 1:43 PM

The campaign conceptualised by Rediffusion Brand Solutions will be aired on digital platforms till March 2020

exchange4media Staff Feb 15, 2020 6:00 PM