gipsi
The report notes that with notifications welcomed and intrusions tolerated by customers on apps, festive season is the best time to collect first party data
GIPSI employed its 'Deep Listening' methodology to map digital conversations and searches to understand e-comm behaviour
exchange4media Staff Oct 4, 2021 11:18 AM
The platform has leveraged 'Deep Listening methodology' across multiple data points to decipher sentiments, conversations and interests to decode needs of 2021
exchange4media Staff Dec 22, 2020 11:33 AM
This collaboration will allow Tonic to extend their specialized services to brands from South India
exchange4media Staff Nov 19, 2020 11:26 AM
Tonic Worldwide’s HI+AI insight division ‘GIPSI’ shares Diwali 2020 profiles with insights and implications for marketers’ quick reference
exchange4media Staff Nov 13, 2020 2:22 PM
Tonic Worldwide’s research division ‘GIPSI’ decodes the new Indian consumer during the lockdown in new study
exchange4media Staff Apr 21, 2020 5:24 PM
According to a report by Tonic Worldwide’s division Gipsi, searches for eco-friendly gifting options have risen 67% from 2017 to 2019
exchange4media Staff Feb 17, 2020 11:53 AM
