This campaign by Ogilvy is part of ICICI Lombard’s comprehensive strategy with an integrated mass media approach

e4m Staff Feb 22, 2024 3:53 PM

He replaces Bhargav Dasgupta who resigned on September 21

e4m Staff Sep 25, 2023 8:54 AM

Sheena Kapoor, Head Marketing, Corporate Comm & CSR-ICICI Lombard on the brand’s approach towards advertising and how TV news gives brands access to consumers

NATIVE CONTENT Apr 10, 2023 9:02 AM

Phase 2 of the company's #UnbelievableButTrue campaign highlights its Health AdvantEdge Plus & Befit health insurance cover offers

exchange4media Staff Mar 29, 2023 1:12 PM

‘Get Some Sun’, now in its 7th edition, covers the 7 wonders of the world, the remarkable travel journeys of influencers while building awareness about international travel insurance

exchange4media Staff Dec 26, 2022 5:44 PM

In this role, Kapoor will focus on developing and strengthening corporate advertising and branding, and customer-oriented awareness strategies, across all company product lines

exchange4media Staff Jan 25, 2022 4:00 PM

The digital campaign highlights the newly launched ‘Cal Scan’ (calorie scan) feature in its IL TakeCare app

exchange4media Staff Sep 28, 2021 3:35 PM

In this film, ICICI Lombard reminds consumers not give in to temptations

exchange4media Staff Sep 30, 2020 10:21 AM

The campaign has been launched in mass media with focus on digital channels and new-age platforms like OTT

exchange4media Staff Jul 4, 2020 8:56 AM

The unique campaign aims at getting the maximum number of people to sign a nationwide petition for launching the emoji

Misbaah Mansuri Feb 20, 2020 8:27 AM