Agency heads are broadly cautiously optimistic about 2026 and say they are expecting growth to be steady and sustainable rather than aggressive
No longer the quiet corner of advertising, India's BFSI sector is now unleashing an ad blitz to win Gen Z hearts and Bharat's wallets
The agency took home 8 metals including 4 golds and 4 silver metals across categories
The narrative of the 2024 Lok Sabha polls underwent a significant transformation, thanks to the emergence of independent digital media platforms led by former TV anchors
The platform will drive the search for talented independent creatives
The integrated digital marketing agency won 8 golds, 1 silver and 4 bronze metals in various categories
In 2024, one can expect independent agencies to sharpen their edges with smoother efficiency, bolder innovations and engaging brand messaging
As the year inches towards the end, e4m lists out people from the advertising fraternity who started their venture
The TVCs use humor and satire to drive the message that Signatureglobal offer a unique opportunity for people to enjoy their own space
In the fiercely competitive adworld, these bravehearts have taken a leap of faith and are making a mark of their own. e4m reached out to some independent players to know why they chose the path
She will also continue to serve as the head of business, brand and reputation marketing at Google
Suyash has been appointed Independent Director, effective November 12
The three-time MP from Karnataka has served on many parliamentary committees
Kicking off e4m's 'Rising India Series,' Media Mantra Director Udit Pathak talks about the changes in the industry over the past 3 decades, the expansion strategy of the agency, and more,
Senior Advocate Nitya Ramakrishnan had addressed the division bench headed by Chief Justice DN Patel on behalf of the Foundation for Independent Journalism and others
The matter will be heard today by the Division Bench of Chief Justice DN Patel and Justice Jasmeet Singh
Chatterjee is an industry veteran with over 15 years of experience working for organisations like Huffpost India, Network18, Thomas Reuters and PTI
Barclay succeeds Shashank Manohar who stepped down earlier this year
Entries have been invited from content creators across 190 countries
The agency has the highest market share of 11.1% among the top 10 leading indepenent agencies of the world
The BoT has been developed in association with Tata Asset Management's MarTech partner, Amplispot on the social networking app, Telegram