Sandipan Ghatak has worked with large organizations like Johnson & Johnson, PepsiCo and Bharti Airtel
OOH industry’s measurement tool, Roadstar's experimental phase has sparked debate among experts about its potential, growth, and future direction
Dipanjan Banerjee was most recently the Chief Business Officer at Ecom Express
Dipankar Sanyal, CEO of Platinum Communications, feels programmatic would take 2-3 years to become a huge part of the media budget pies
The acquisition has been done as per the terms of the original plan
Bhattacharyya has over 23 years of experience in advertising
He replaces Amit Jain moved to a regional role within the organisation
The former PepsiCo India executive has joined Johnson & Johnson as Head of Communications & Public Affairs- Consumer Health India
Sanyal will also continue as the CEO of Platinum Outdoor
The former CEO & MD of ABP opens up about his long association with the network, views about increasing digital footprint and plans to travel the world
Dhruba Mukherjee, Deputy CEO, will take over as the CEO of ABP with effect from April 1, 2021
Mukherji comes with over 22 years of experience in the advertising industry
Mukherji comes with over 22 years of experience in the advertising industry
Chief Creative Officer Sandipan Bhattacharyya has been given the additional role of Managing Director
A radio contest was run for a week on Radio City leading to the main event and the campaign mix comprised of Radio and BTL