pan-masala
Kumar was at the receiving end of flak after a Vimal Elaichi ad featuring the actor was aired during the India vs Australia match
e4m Staff Oct 10, 2023 8:57 AM

According to a TAM report, Pan Masala continued to be the top spender on TV during all matches this season
exchange4media Staff Jun 3, 2023 8:46 AM

According to the TAM Advertising Report, the top advertisers for this year’s IPL are Sporta Technologies (Dream11.com), K P Pan Foods, Parle Biscuits, Coca-Cola India and Vishnu Packaging
exchange4media Staff May 29, 2023 1:31 PM

According to a TAM report, Pan Masala maintains its position as the top spender on TV during 63 matches in IPL 16
exchange4media Staff May 19, 2023 2:25 PM

Apart from delivering a string of Bollywood successes, the actor has been the face of several endorsements due to his appeal among the millennial and Gen Z audiences
Tanya Dwivedi Nov 22, 2022 8:32 AM

On Thursdays, we revisit ads from the yesteryears to see how much has changed in ad sensibilities
Sandhya Raghavan Nov 3, 2022 8:23 AM

Experts and brand strategists opine that the actor’s apology over Vimal ad is a PR gimmick as the commercial is not withdrawn despite the controversy
Kanchan Srivastava Apr 25, 2022 8:59 AM

In the apology, the actor has said he will be mindful of his future choices
exchange4media Staff Apr 21, 2022 9:01 AM

With the actor's past work as the face of the government’s anti-smoking campaign and women’s hygiene products, this association may attract some trolling but won't impact his brand value, say experts
Mansi Sharma Apr 15, 2022 8:51 AM

The ad industry, however, opines that the authorities should also consider curbing the root cause of the issue, i.e., the manufacture & sales of such products
Mansi Sharma & Kanchan Srivastava Oct 13, 2021 8:29 AM

While Amitabh Bachchan ending his association with Kamla Pasand may set a new precedent in responsible advertising, ASCI has always been clear about keeping celebs away from pan masala ads
exchange4media Staff Oct 12, 2021 12:31 PM

Dream11, Vimal Pan Masala, CoinSwitch, and BharatPe have come on-board as sponsors
Javed Farooqui Aug 16, 2021 8:32 AM