The Chief Marketing Officer of Perfetti Van Melle India, Gunjan Khetan, deep-dived about Center Fresh's latest 'Aage Badh' campaign, the category's consumer trends, marketing plans and more

Chehneet Kaur Aug 16, 2024 9:09 AM

Prior to this, Gaurav Soni was Head of Media at Domino's

e4m Desk Mar 21, 2024 9:11 AM

Sharma was leading the Vietnam market for over six years as the Managing Director at Perfetti Van Melle (Vietnam) before this

e4m Staff Feb 23, 2024 10:39 AM

Rajesh Ramakrishnan was associated with the company for over 6 years

e4m Staff Jan 30, 2024 1:18 PM

Iyer has been with the company for 16 years

exchange4media Staff Aug 8, 2023 10:20 AM

Nath was previously with Swiggy as Head of Brand Marketing

exchange4media Staff May 3, 2023 9:12 AM

Kapoor was earlier with Perfetti Van Melle

exchange4media Staff Apr 10, 2023 9:10 AM

The brand has collaborated with JioSaavn to launch the pack that lets people dedicate romantic songs to their loved ones

exchange4media Staff Feb 10, 2023 12:41 PM

At Pitch BrandTalk 2022, Ramakrishnan, Managing Director, Perfetti Van Melle India, said brand purpose is the reason for existence of a brand, beyond just sales

exchange4media Staff Nov 30, 2022 8:22 AM

As SVP at Pidilite, he will be in charge of scaling up the business with complete P&L ownership

exchange4media Staff Nov 21, 2022 11:36 AM

Previously, Khetan was with Reckitt where he last served as VP (marketing)

exchange4media Staff Oct 31, 2022 7:51 AM

Prior to this, he was International Marketing Manager for Global Brand team, Amsterdam, for three years

exchange4media Staff May 17, 2022 3:42 PM

Rajesh Ramakrishnan, MD, Perfetti Van Melle India, delivered a keynote speech on 'Building brands through the power of influence' at e4m’s Influencer Marketing Conference

exchange4media Staff Sep 20, 2021 1:15 PM

The development comes after Tuhin Mishra, the MD of Baseline Ventures that represents Sindhu, criticised the brands for leveraging the athlete's recent win at the Olympics

exchange4media Staff Aug 6, 2021 12:21 PM

The digital campaign has been conceptualized by Creativeland Asia, Wavemaker India and PR Pundit

exchange4media Staff Apr 17, 2021 4:00 PM

Adi Godrej conferred Lifetime Achievement Award

exchange4media Staff Feb 3, 2021 7:15 PM

The winners will be announced on February 3, 2021, at a virtual award ceremony

exchange4media Staff Jan 22, 2021 8:56 AM

The campaign is rooted in its philosophy of ‘Fun is for life, and not just for kids’

exchange4media Staff Dec 26, 2020 8:17 AM

The account will continue to be handled out of the agency's Gurugram office

exchange4media Staff Dec 18, 2020 9:10 AM

Conceptualized by lyricist, poet, CEO and CCO of McCann Worldgroup India, Prasoon Joshi, the new TVC is a progression from the previous campaigns

exchange4media Staff Dec 5, 2020 8:28 AM

The TVC has been created by McCann, New Delhi

exchange4media Staff Sep 5, 2020 8:28 AM

The film drives home the message of staying optimistic about the future even when the present seems challenging

exchange4media Staff Aug 17, 2020 5:07 PM

Guest Column: Rajesh Ramakrishnan, MD, Perfetti Van Melle India, says that while many things will remain the same post-COVID, a few things will undergo permanent structural changes

Rajesh Ramakrishnan May 19, 2020 8:28 AM

The launch is being supported with a 360-degree campaign put together by Ogilvy India

exchange4media Staff Jan 28, 2020 12:11 PM