sda
We revisited the iconic ad, which always makes its way into conversations about the summer heat
exchange4media Staff Apr 20, 2023 8:59 AM
Amul's Manthan ad from the mid-90s painted a picture of female emancipation rooted in their financial autonomy
exchange4media Staff Mar 9, 2023 8:54 AM
Known widely as 'the greatest ad ever', Apple's maiden commercial for Macintosh still stands unmatched in terms of creativity and impact
exchange4media Staff Feb 9, 2023 1:40 PM
When MIRC Electronics wanted a piece of the customers' mindshare in the 80s, it decided to take a fiendishly good route to achieve it
Sandhya Raghavan Jan 12, 2023 8:45 AM
Mirinda's global campaign between 1994 and 1996 featured the famed Blue Man Group
exchange4media Staff Jan 5, 2023 7:57 AM
The infectious 'Vicco Turmeric, nahi cosmetic' jingle was born out of a drawn-out battle between the company and the Central Excise Department
exchange4media Staff Dec 29, 2022 8:32 AM
A big part of the Santa Claus lore we have today is thanks to Coca-Cola and an artist named Haddon Sundblom
exchange4media Staff Dec 22, 2022 9:18 AM
In 1988, the tea brand teamed up with tabla maestro Zakir Hussain when it wanted to reach out to the aspirational middle class
exchange4media Staff Dec 15, 2022 9:15 AM
On World AIDS Day, we revisit PSI's iconic Balbir Pasha campaign and its impact on the country's AIDS statistics
Sandhya Raghavan Dec 1, 2022 9:30 AM
On Thursdays, we revisit ads from the yesteryears to see how much has changed in ad sensibilities over the years
Sandhya Raghavan Nov 24, 2022 8:38 AM
On Thursdays, we revisit old ads to see how much has changed in ad sensibilities over the years
Sandhya Raghavan Nov 17, 2022 8:42 AM
On Thursdays, we revisit ads from the yesteryears to see how much has changed in ad sensibilities over the years
Sandhya Raghavan Nov 10, 2022 8:46 AM
On Thursdays, we revisit ads from the yesteryears to see how much has changed in ad sensibilities
Sandhya Raghavan Nov 3, 2022 8:23 AM
On Thursdays, we revisit old ads from the yesteryears to see how much has changed in the ad sensibilities
Sandhya Raghavan Oct 27, 2022 9:04 AM
On Thursdays, we revisit old ads from the yesteryears to see how much has changed in the ad sensibilities over the years
Sandhya Raghavan Oct 20, 2022 8:59 AM
On Thursdays, we revisit old ads from the yesteryears to see how much has changed in the ad sensibilities over the years
Sandhya Raghavan Oct 13, 2022 8:42 AM
On Thursdays, we revisit old ads from the yesteryears to see how much has changed in the ad sensibilities over the years
exchange4media Staff Oct 6, 2022 9:00 AM
On Thursdays, we revisit old ads from the yesteryears to see how much has changed in the ad sensibilities over the years
Sandhya Raghavan Sep 29, 2022 8:50 AM
SDA will work with ADJAVIS towards building traction and other aspects of the brand
exchange4media Staff Oct 25, 2021 4:48 PM
A small company created in a one room apartment could now be worth Billions
exchange4media Staff Oct 8, 2021 3:31 PM
20,000,000 units sold at a price of $10.00 per unit at Nasdaq
exchange4media Staff Aug 3, 2021 3:35 PM
The IPO, listed on Nasdaq Capital Market, opened on July 29
exchange4media Staff Jul 30, 2021 9:19 AM
The company is reportedly planning to list at Nasdaq by the end of the fourth quarter of this calendar year and expecting a $14-15 billion valuation, according to media reports
exchange4media Staff Apr 1, 2021 9:35 AM
ISSDA's Karan Pahuja and Rohit Kumar were the hosts, while Bruce Clay's Sanjeev Duggal and Ajay Chhabra participated as speakers in the webinar
exchange4media Staff Sep 29, 2020 1:31 PM
Guest Column: Deepak Lamba, CEO, Worldwide Media writes brands must begin to dabble with virtual proximity with their consumers & stakeholders
Deepak Lamba Jun 19, 2020 8:59 AM
Sangam, the CEO of the online ticketing platform redBus, opens up about going global, ad spends and their latest carpooling service rPool
Shreshtha Verma Feb 28, 2020 8:32 AM
