While some industry watchers say Indian short video platforms may have lost their charm among advertisers with some reevaluating investments, others opine the future is still promising for the apps
Adavi, the VP of Monetization, Strategy and Partnerships at VerSe Innovation, spoke about creating opportunities for users, creators and brands on the Josh app
DiCicco, Senior Manager- International Expansion, Snap Inc, spoke about the company's progress in India and how it has become a preferred platform for Indian brands
Using body extraction, the users can place themselves in whimsical scenarios and play around with sizes and proportions for a fresh and novel creative process and experience
Creators can choose existing videos from the Rizzle app or record their own new videos, add a soundtrack of their choice and share their masterpiece with the world
As part of this partnership, fourteen select creators iwill embark on an five-day trip to the Emirate of Ras Al Khaimah (RAK) in the United Arab Emirates
Bollywood fame Nakash Aziz and Asees Kaur lend their voices to this foot-tapping number, composed by the popular rapper Badal and B-town celebrated music sensation Goldie Sohel
Guest Column: Vigyan Verma, Founder, The Bottom Line (Brand Impact Solutions) writes on the TikTok ban and how it has affected the short video app category