At e4m TechManch 2023, AI and metaverse experts discussed the dos and don'ts marketers should keep in mind while creating a digital marketing strategy for tech platforms
BW Businessworld presents ‘BW Web 3.0 Summit & Awards’ celebrating the industry leaders navigating the domain of blockchain and Web 3.0 in its first edition
At the launch of Dentsu-e4m Digital Advertising Report 2023, industry experts sat down for a panel discussion on India digital stack for technology and creativity in the new digital economy’
The digital landscape evolved rapidly in 2022 as the pandemic drove communities and businesses online. exchange4media tracks down top key trends in the digital landscape this year
The CEO of Wunderman Thompson speaks to e4m about completing a year in the role, enhancing the role of tech in creative works, conceptualising exciting campaigns and much more
By enabling an ownership economy, Web 3.0 can bring in a world of innovations for brands and marketers. But it's not without its risks, warn experts
Guest Column: Yash Kulshresth, Chief Creative Officer, ^atom network, shares a few journey starters for Web 3.0
Mishra has been the Head of Marketing for Shemaroo since 2018
Industry experts believe that the transition to Web 3.0 will enhance data transparency, remove intermediaries and directly connect brands to their consumers