Date-wise News

HT Media is strengthening its brand and marketing team for its proposed business daily and also its foray into radio and magazines. Rajan Bhalla, EVP – Consumer Insights, Pepsico, is joining as Business Head for the business daily. Peter McCann, a marketing expert from Australia, is also joining to work across various brands including radio.
exchange4media Staff Jun 9, 2006 3:11 PM

Flash Media Ltd, a Kolkata-based company, has recently introduced IMEDIA, a dynamic digital audio-visual signage format wherein LCD and plasma panels display commercials and ads in shopping malls, departmental stores, restaurants and pubs. IMEDIA is being introduced in all Shoppers’ Stop stores across the country in the first phase of the rollout.
exchange4media Staff Jun 9, 2006 7:20 AM

Telecommunication equipment major Nokia plans to make India its second largest market globally. The country is at present the fourth largest market for the company.
exchange4media Staff Jun 9, 2006 7:19 AM

Kinetic Motor has launched Blaze, the first of the seven models in the Italiano series that it acquired from Italian two-wheeler major Italjet Moto. The 165 cc Blaze comes with a price tag of Rs 50,000.
exchange4media Staff Jun 9, 2006 7:18 AM

For years Ustad Zakir Hussain has expressed his admiration for Brooke Bond Taj Mahal with a “Wah Taj”. Now, with a more enthusiastic exclamation from the tabla maestro, HLL has introduced an expanded product range, new packaging and new communication for its premium tea brand.
exchange4media Staff Jun 9, 2006 7:17 AM
Retailers Association of India, MICA launch course in Visual Merchandising & creative communications

Retailers Association of India (RAI), the unified voice of the Indian retail industry, and Mudra Institute of Communications, Ahmedabad (MICA) have come together to launch a six-month Professional Programme in Visual Merchandising & Creative Communications for the first time in India.
exchange4media Mumbai Bureau Jun 9, 2006 7:16 AM

Coca Cola India on Thursday launched the 17th edition of the Limca Book of Records in the Capital. The latest edition comes with 18 refreshing and informative sections and showcases the remarkable achievements of over 10,000 Indians from around the world.
exchange4media Staff Jun 9, 2006 7:15 AM

MSN India is one of the latest to enter the online travel business. The portal has tied up with Desiya Inc, a New Jersey based online travel company, for its newly launched online travel services channel, www.msn.desiya.in. MSN India will now offer its users services like travel bookings, including air tickets, hotel bookings, and holidays.
exchange4media Staff Jun 9, 2006 7:13 AM

Sify Ltd’s consumer portal, www.sifymall.com, has entered into a partnership with Kolkata-based Ananda Bazaar Patrika Pvt Ltd to power its online store – www.thetelegraphstore.com. Following this tie-up, The Telegraph Store, went live on June 6, 2006.
exchange4media Staff Jun 9, 2006 7:12 AM

In our report “Janmat files for public issue, Mi Marathi to be launched soon”, which appeared yesterday, June 7, 2006, it was erroneously reported that “the earlier listed company by the promoters, Sri Adhikari Brothers Television Network Ltd, was sold off for around Rs 57 crore to SET (Singapore) Ltd in March, 2005.” This is factually incorrect as Sri Adhikari Brothers Television Network had only hived off the SAB TV brand. The error is regretted. – Editor
exchange4media Staff Jun 9, 2006 7:11 AM

Alok Mittal, co-founder of Jobsahead.com, which was acquired by Monster.com in May 2004, has joined venture capital firm Canaan India as Executive Director. Canaan Partners, a 19-year old Silicon Valley venture capital firm specialising in early-stage investing, will initially focus on Internet and wireless investments in India.
exchange4media Staff Jun 9, 2006 7:10 AM

Outlook Publishing Group has entered into a co-publishing agreement with Apa Publications of Singapore to publish the Insight range of international travel guides for the Indian market.
exchange4media Staff Jun 9, 2006 7:09 AM

Ramesh Narayan, Managing Director of Canco Advertising Pvt Ltd, has decided to bid goodbye to the advertising industry. In the process of winding down his 23-year-old ad agency,
exchange4media Staff Jun 9, 2006 7:07 AM

Continuing with its string of wins, branding and marketing communication agency By Design has recently bagged new businesses worth Rs 20 crore. Some well-known accounts in its kitty include J K Helene Curtis (personal grooming), BreadTalk (Asia’s No. 1 bakery brand), and K Raheja Corp, among others.
exchange4media Mumbai Bureau Jun 9, 2006 7:06 AM

Following the completion of the first round of judging for EMVIES 2006, 56 entries have been shortlisted for the case study presentation round, scheduled to take place on June 15, 2006. Lodestar Media, Madison, Maxus, Mediaedge:CIA, MPG, MediaCom India, MindShare, Optimum Media Solutions, Starcom, O&M, Ad Vista Bombay, OvilgvyOne Worldwide, Zee Telefilm and Red FM have made it to the list.
Noor Fathima Warsia Jun 9, 2006 7:05 AM

<p align=justify>We are focused on delivering "growth" and "consumer connect understanding" to our clients and all our research and tools are focused on doing custom specific rather than generic research for our clients. The challenge today is to develop a currency that addresses the use of holistic planning and we believe that this approach helps us maximise the ROI for our client's communication.
exchange4media Staff Jun 9, 2006 12:00 AM

<p align=justify>“The uneven state laws are one of the major challenges. State laws differ from state to state. Secondly, as I said, every area has its own requirement, unique requirement so you need to understand that and adapt to that. You can’t actually run your own story and expect people to come and watch the film so that is a biggest challenge.”
exchange4media Staff Jun 9, 2006 12:00 AM